Archive för Creative Industries

Music Industry and new business models

This sunny day in Stockholm, people from the music industry gathered at Hotel Rival for the Creators Conference arranged by Swedish Music Information Center, The Swedish Society of Popular Music Composers and Society for Swedish Composers.

The focus was added value in the digital world, the attempt was to lift the question from Intellectual Property Rights to look broader; which way might we go in technical choices, what new business models might we see in the future, and what is the role of the middleman within the music industry? Mark Fischlock, the moderator for the day, early on stated that we seem to have underestimated the digitalization and we have for a long time tried to impose old models in a new system. He got a lot of agreeing nodding from the eight-headed panel, and American Intellectual Property Law Attorney, Bennett Lincoff, was quick in hooking on to this, saying that we need a completely new business model for the music industry that can deal with the challenges imposed by the Internet.

Other things said was things like “We have to find solutions where money goes directly to the Artist”, “People are willing to pay if the money goes to the right thing”, “How do you get a fair deal between the producer and distributor?”, “There is no interest in pipes, you are interested in the content they are providing”, “The real problem is the lawyers who seem to be stuck in old structures”, “Let’s face it: We are all cutting and pasting, we have to be less focused on IP”, “It’s a difference between free or feels free on the Internet”. Many points were made by legendary manager Peter Jenner (Pink Floyd, The Clash and others), who stressed that the industry needs to change and money go directly to the pockets of the Artists. The distributors, like the record-companies, publishers, just grab too much of the pie and this will, and has to, change. Another important point made was the lack of political interest in digitalization as a whole in Sweden.

A bit of a sad remark is the reminder that the music industry in Sweden has to take a serious look at the equality question. Are we to believe that the talented, brilliant, famous musicians, singers, composers, and directors of organizations in this field are only men? In today’s Stockholm paper Dagens Nyheter an article put the light on the music industry being very male-dominant, while among the theatre institutions things have changed. A few years ago a survey showed theatre institutions to have almost only men as directors, something that now had changed to a 50-50 percent men and women in top positions. For everyone who read today’s paper and then went to the conference, sadly got the situation in the music field confirmed. In each panel of eight people, only one in each was a woman. Maybe the Internet and new models in distribution may have an impact on changing this male domination, letting young talented women find alternative ways?

A new era?

We sit right above the swimming pool, in a former swimming hall, for our meeting with Kate Oakley at City University London (UK). The changing lockers are still on the side, but now used as storage of books and documents. It’s nice, somehow. Nothing can be changed in the hall, Kate Oakley tells us. So if you remove the floor the swimming pool is still there. Now neatly covered and transformed to one of the meeting points and reading rooms for students. Kate Oakley is a writer, policy analyst, and now visiting Professor at Department of Cultural Policy and Management. She has followed and written a lot about creative industries and the new British independents, i.e. the small-scale entrepreneurs. We meet her to talk about the Cultural Leadership Programme at the City University and also creative industries. Where is it going?

UK is the cradle of cultural and creative industries, introduced about a decade ago by the Blair Labour Government and their Creative Industries Mapping Document. But what will happen now with the notion of cultural and creative industries? Kate Oakley says, after some thinking, that she sees a division in argument between on one hand “creativity”, and the other “innovation”. This means that you will find those who argue stronger for the Arts and Arts Policy, and those who enforce innovation in the more narrow sense where aesthetics are used to raise value in more traditional businesses. The creative industries managed to show the practice and everyday life of culture and cultural entrepreneurs, something that tends to get lost in this division.

So, where is the question of creative industries in UK nowadays? 2010 is election year and it’s always a time when not much will happen. And it does seem like the question has slipped from the Labour’s priorities. The Conservatives, on the other hand seem to show more interest in cultural heritage than creative industries. Maybe the recession has forced other priorities in focus, maybe not enough advocacies and lobbying from cultural politicians on fellow politicians in other areas has been done? An experience from a project in Western Sweden with Artists and politicians show that many cultural politicians feel a lack of arguments in relation to other political areas.

We also meet Nicola Turner at the Arts Council and discuss Cultural Leadership and the Cultural Leadership Programme. Quite interesting.

At Creative Choices website you find After the Crunch, a book trying to put light on these issues, and also thoughts about “So what’s next”. Terry Flew and Stuart Cunningham wrote the book Creative Industries after the First Decade of Debate, and in 2008 you could listen to many of the leading researchers within cultural and creative industries at a one-day symposium at Milton Keynes, “The Creative Industries: Ten Years After”. Nätverkstan was there, read about it here. This facts file from UK Department of Culture, Media and Sports from 2002 might be useful: ci_fact_file.pdf.

The visit to London is part of a study visit done by Kulturverkstan, the two-year Project Management Training Programme, run by Nätverkstan. Photos taken with Iphone.

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Training business coaches

Last September Department of Culture together with Department of Enterprise, Energy and Communications proposed to put around 70 million SEK (around 7 million euro) in developing the cultural and creative sector 2009–2012. The aim is to create better conditions for entrepreneurs within culture to develop their business ideas (for Swedish readers look here). Exactly how this will be done is still shrouded in mystery. As it seems it will be done in dialogue on an institutional level. But where are the actual cultural entrepreneurs?

In Region Västra Götaland about the same has been proposed by the Secretariat of Culture together with the Regional Development Secretariat (Trade, business and industry development). An action plan has been developed with ideas on how to work with enterprise development within the cultural field.

One idea, on both state and regional level, is that first of all you need to train business coaches in cultural and creative industries in how this field works. The thought is that money is already put into support like incubators, mentoring, coaching to small and medium enterprises, but these hardly ever reach the cultural entrepreneur. A good thought. Of course this support should also encompass the cultural field. But why hasn’t it so far? Well, basically since all the requirements and methods for support, coaching and mentoring are built on the traditional industry. The thought that other conditions and circumstances might be claimed in the cultural field, is often met with a sigh: “Oh, those Artists think there are so special!”. It’s based on a thought that Artist consider themselves as an elite with very special conditions, a notion also found in the report from the Committee of Inquiry on Cultural Policy last year.

It leads to two thoughts. One is that if Artists find that there are specific conditions in running a business within their field, if this is their notion, the only way to handle it must be to find out what bearing it has. The other is that business coaches easily falling into the argument that there is no difference running a cultural business than running something in other areas have probably never taken the time or effort to seriously analyze how it works running your own business within culture.

Just step into any Art Exhibition Hall in any country, like the exhibition now running at Röda Sten by Artist Sislej Xhafa. Sit down in front of his gigantic sculpture of Italian Prime Minister Berlusconi and reflect on: What is the business model behind this Artist? What is the product he is selling? Could he live on that as a business idea, and if not, what are relevant questions and suggestions to help him find ways to live on his Art?

Nätverkstan has the assignment from Region Västra Götaland together with other partners within culture, to put together a program; training business coaches on how the cultural and creative industries work, and how cultural entrepreneurs run their organizations or businesses. We will keep the readers posted on how this will work out.

Beyond Bollywood in Göteborg

When Bangalore-based film director Girish Kasaravalli introduces his film Gulabi Talkies at the Göteborg International Film Festival and Museum of World Cultures in Göteborg, he very humbly describes his idea as trying to grasp three processes in India that occurred simultaneously: The war between India and Pakistan that affected the relation between Hindus and Muslims, the change in fishing regulations on the coastal villages in Karnataka, and the introduction of private and public cable TV in villages. He wanted to show the effects of these processes in the everyday life in a small village.

The film is one of the films within the theme Beyond Bollywood at the festival. It has lifted the question of independent film making as such, as well as the Bollywood film industry and the specific situation for filmmakers in India. At the seminar after the show of Gulabi Talkies, Girish Kasaravalli and film- and theatre person Prakash Belawadi discuss the situation in India and point out that a theme like “Beyond Bollywood” creates another misunderstanding. It’s as if Bollywood films are the narrative, everything else is beyond. This is not true, they say. Bollywood might involve a lot of money (often connected to either illegal or accounted activities we learn), but seen in the number of films produced, it’s a small part of films – less than 25 procent – made in India. Yet, it’s seen by the world as the pan-India, while in fact it has very little to do with ordinary life in India.

There is a strong urge for simplicity, for stereotypes. Francis B Nyamjoh, Head of Publications and Dissemination in Senegal, quoted before on this site, writes in Cultures and Globalization: The Cultural Economy, that the global cultural entrepreneurs; the large film, music and literature companies are asking only for stereotypical stories from African scene. They don’t want to distribute alternative stories, since this is said not to sell.

At a workshop in Nairobi last September (look under Kenya) many of the participating writers were saying that if you want to sell, you need to write stories of the Big Five, the largest wild animals in the African wild life. Otherwise no one will invest money or distribute your story. Doreen Baingana, a Uganda-born writer wrote a beautiful story of three sisters growing up in modern Kampala a few years ago. The Tropical Fish has won prizes and can be found on searches on the Internet. Anjum Hasan is a Bangalore-based writer who recently published her book Neti, Neti, a wonderful story of being a young woman in modern Bangalore. So, there Is no need among young women in the world of these stories?

Who is continuously reproducing the need for stereotypical stories? The audience, customers, distribution chains, large global entrepreneurs, investors? Perhaps Internet can be an important tool to change this.

Photos and film: Leif Eriksson, Filmhögskolan Göteborg University.

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A Cultural Policy: money, art and politics

The fact that the Cultural scene is complex and consists of multidimensional relations, networks, and processes is nothing new. Most people, from Artists to politicians, agree that getting an overview of this area is more or less impossible. On a theoretical and general level, that is. When it comes to writing policies, discussing development of the field, and the role of creative industries, all seem forgotten. The awareness of the complexity goes down the drain. When it comes to policy the consensus around the Cultural field is overwhelming.

What are the consequences? Misguided and ill-substantiated proposals are formed; that, if really bad can endanger the Cultural life rather than catalyze it’s potential. This was evident not least in the work done by The Committee of Inquiry of Cultural Policy in Sweden, and the report presented by them last February.

David Karlsson, Chair of Nätverkstan, puts the light on this in his new book A Cultural Policy: money, art and politics to be published on February 12. David Karlsson was part of the Secretariat connected to the Committee for one year, after which he left because of bad management. The book is in many ways his respond to what should have been put forward in the report on Cultural policy presented by the Committee. But it’s not only that. It’s the first attempt in later years in Sweden of taking a grip of the whole area of Art and Culture.

The fifteen chapters cover a whole range of areas and processes such as Culture, Economy, Industry, Figures, Democracy, hardcore01_300Production, Quality…All areas with it’s own complexity, and put together, even more diverse. Together with very concrete examples of consequences for Cultural policy, he reaches his own thesis (a conclusion of a reasoning in the first part of the book, my translation): “Firstly, every political action directed towards the Cultural field, to have any prospect of leading to results, have to build on an understanding of the complexity of the field. Cultural policy needs to become more complicated to be able to operate less complicated. The second conclusion is that a free and independent Art is an absolute condition for all activity within the cultural economy”. This is one reason why it’s necessary to separate Art from Culture and discuss different policy within the different areas.

One of the other discussions is that of Cultural Production. All Cultural products that can be digitalized will be digitized. These products will be for free (which follows the thought of Chris Anderson in his book Free). Cultural life is torn apart in two areas; one where digital Cultural products goes towards being for free, the other being that productions such as concerts, theatre and dance performances will become more expensive.

Several posts have been written at this site before on the topic of Cultural policy. Look under Swedish Cultural Policy, “Time for Culture”, Culture should mainstream all policy, Art and creative industries, The Creative Industries: Ten years after, and many more.

Art and entrepreneurship @ Srishti

Göteborg University is planning a one-year master on Art an Entrepreneurship. The idea is that students start in Göteborg and do part of the education in Bangalore, India. Hopefully the part in Bangalore would be Srishti School of Art, Design and Technology.

A base for the cooperation would be student exchange, where Indian students go to Sweden and the other way around. For Swedish students there are great opportunities in learning a completely different environment, spend a longer time in a different context to get input about Art and entrepreneurship by mixing the theoretical with social practice.

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Encatc Conference • Barcelona Oct, 21-24 2009

Four conference days filled with seminars, working group meetings, worksops, study visits and meetings in Barcelona just took place at the Encatc Annual Conference.

During the talk between Isabelle Schwartz from European Cultural Foundation, Angels Margarit from Angels Margarit Dance Company, and Angel Meastres from Transit the role of cultural managers were tossed and turned. What is the role of cultural managers? Is it only a role mainly having Artistic production on one side and management on the other? On other point put forward was that of representation within the EU-institutions and funding. The Artistic point of view is not put forward in an organized form, since the organization among Artists is quite week. The publishing house, recording companies, film industry are represented and have organisations that lobby for their interest, but not the Artists. That is more on individual level. There is an interesting balance between framework and independence, something Angel Meastres put forward, and where is the cultural manager? They are mainly emphasizing ideas and how to find money, not society and building infrastructre. Something to consider in educational programmes around Europe.

A visit at Can Xalant showed an Artistic collective, Transit, running residency-programmes, workshops and exhibitions. An old farming house, owned by the municipality, now embedded and surrounded by larger companies and industries. Their deal was quite unusual. The municipality set up a competetion to find who would get the possibility to run the building. Artistic groups sent in their proposals of activities and ideas. Transit won and had now built an infrastructure, programmes, activities and resiencies. Now it’s time to apply again, with a new application. Their time run out in December, and they will get the decision…in December. January 1 they are supposed to continue with programming if they get money, if not, they are supposed to leave the house with everything in it. Either step on the gas pedal or brake.

So, how do you plan a serious and sustainable organization under those conditions?

For the conference programme, look here. Nätverkstan took part in two presentations: 1) the working group meeting “Creative Entrepreneurship and Education in Cultural Life”, download the pdf here: encatcwg_barcelona-oct09. , and 2) the dialogue on “How to detect creativity potentials in the digital environment” together with Jordi Sellas i Ferrés at, among other things, RBA Audovisual. Download the presentation here: encatc09-presentation-oct-09_2.

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How are you effected by the economic crises?

Listen to a conversation on how some cultural organizations in USA cope with the economic crisis and how they have been affected.

The Economy of Creativity • Nairobi

I was stunned with what the government official was saying. I had to hear it referred by another person before I believed it.

The workshop days on the topic “The Economy of Creativity” started with a TV-show with well-known actor and journalist John Sibi-Okumu as the presenter. Invited to the panel were celebrities from Kenyan business and creative life. Hip-hop artist Nameless shared panel with business man Manu Chandaria,TV-personality Dan Ndambuki known for his very popular show “Churchill Live”, a representative from the Rugby team, Anders Öhrn from Swedish Institute and the governmental official. It was a talk of the economy of creativity, obstacles and possibilities for creative industries in Kenya, the relation between culture and business life. The governmental official said that a cultural policy is coming and a national endowment for the Arts will be in place, something very welcomed by the Artists in the audience although many afterwards told me that they heard this so many times. And as she talked she was addressing problems in the field, and she explained the problems with something like: “People have an attitude problem” and “this needs to be changed”. People have an attitude problem? A clip will be on youtube soon, so let’s check if she really said this.

After the show, mainly cultural entrepreneurs and some representatives from business life gathered on a one and a half day workshop to discuss how cultural entrepreneurs and investors could empower each other. The thought was that business life needs the creative industries, as well as the other way around. After long and intense discussions and the full commitment of participants acting as investors investing money in cultural projects, it was quite obvious that venture capital and cultural projects and businesses have difficulties finding each other. Investors will not find the opportunities they are looking for in these projects and Artists’ might not be interested in this sort of capital. They just don’t make enough profit to be interesting for the investor and the major drive for the Artists is not profit, but meaning. For a few it might be a way, and for them it would perhaps be interesting to build bridges, but for the majority this is not a solution. It is important, all-the-same, to learn from each other and there are benefits for both business and cultural field to interact more, was a thought from the conference.

On the evaluation after the workshop, a few conclusions were drawn to strengthen the creative industries and the awareness of the same. Maybe not so new, but even more strongly:

1. Strengthen cultural entrepreneurs and professional Artists with management tools and other similar skills. Education, workshops and training is needed.

2. Strengthen the creative field as a sector through better organization and structure.

3. Promote the creative industries and show the potential for other fields. Raise awareness with businesses and investors.

The workshop was funded by Swedish Institute and Strömme Foundation, support from the Swedish Embassy in Nairobi,  in the project “Empowering Creators and Investors” run by Pratik Vithlani in cooperation with GoDown Arts Centre and Nätverkstan. Read more under category “Kenya” on the side on this site.

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The Future of Culture – Creative commonage and commercial desert?

The discussion on the consequences of digitalization for example music, film, literature, cultural journals is like an undulating ocean. It goes up and down but never stops its movement. Each of the Art forms has their own discussion.

Publishing houses were horrified of Google, the scanning of literature to make the first gigantic digital library. The Google deals made publishing houses furious and should these be signed or not? Did they have a choice? Are they mainly worried of the payment to the author or of their own position?

Music has fought fiercly against free downloading. In Sweden the new Ipred law aim to hunt those down that download for free. What does new business models look like on the Internet that make music available and the user pay for it? Examples like Spotify has grown up as new initiatives. Film is the same. Free downloading or sites like youtube, where films are uploaded to be viewed by anyone, is a big concern. The quality in screening is not good, but it’s for free. Chris Anderson says in his new book “Free” that with Internet everything goes towards zero in costs. The business model, or how to earn money, will look very different in the future.

And what happens to the Artists? In the end, as most of the time, they are without income. Perhaps this development could actually be positive for the single Artist as money and power of distribution will be in the hands of the producer?

There are many questions and processes overlapping and crossing each other. The different industries; film, music, publishing worry about their future. But stay within their own field. Very few in Sweden have tried to get an overview, looked across the different specific fields to see the larger trend. This is the ambition in the pre-study done by Mikael Löfgren, Swedish Cultural Journalist, in cooperation with colleagues at Nätverkstan this coming fall. The study is funded by The Foundation for the Culture of the Future. Hopefully it will be the beginning of a learning process ending with a large Hearing in Göteborg where these issues will be discussed.

Bangalore, Aug 13 2009

Schedule, Bangalore on the 13th of August 2009:

10.00–12.00 meeting at Srishti School of Art, Design and Technology to discuss cooperation on social and innovative entpreneurship, pedagogical and educational ideas, and young filmers. The meeting was held by Arvind Lodaya and Geeta Narayanan, taking part was members of staff of different positions.

14.00–15.00 meeting with animators, among them the Association of Bangalore Animation Industry, the animation education Toon Skool, animation studio Raydrops and Mediateck, and Asian Institute of Gaming and Animation (Aiga). Discussion around possible exchanges between animators in Region of Västra Götaland and Karnataka.

15–18 meeting at Attakkalari with Jay Palazhy and his colleagues. Several performances are planned to come to Vara Concert Hall in West Sweden in March next year. More possibilities were discussed as perhaps events at Museum of World Cultures. We got an introduction of all different projects going on from “teachers’ training” to workshops on grassroot level as well as experimenting performances on movement, technology and lightning. We were introduced to graduating students’ work and were generously shown parts of their graduating performance – impressive work.

18.30–20.00 (we arrived late to this meeting) meeting with filmmakers, film critics, film association, writers, activists to discuss the film scene in India and the set-up of a Film Directing School in Bangalore. Among the participants was well-known Karnataka filmmaker Girish Kasaravalli, giving an idea of the filmmaking in India and Karnataka. Parallell to this, a discussion on how to start a new organization in Bangalore inspired by and in cooperaton with Nätverkstan.

20.00 – all participants from the former meeting continued over dinner.

00.30 Bedtime.

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Cultural Exchange • Karnataka & Västra Götaland

“Actually, I am keeping the schedule fuzzy”

Actor, filmmaker and entrepreneur Prakash Belawadi present a packed schedule of meetings, as we start a week of pursuing the collaboration between cultural organizations in Västra Götaland, Sweden, and Karnataka, India. The schedule is constantly changing, adding new meetings, moving others to another day, depending on when people can meet us and to achieve the most on days starting around nine, bedtime around midnight.

The cooperation is within several fields; film and film education, media workshops, performing arts, storytelling, and social entrepreneurship. We meet the newly set up government run Film Academy in Bangalore, the Hubba Festival, Suchitra Film Society and Suchitra Cinema and Cultural Academy, Center for Film and Drama, filmmakers and a poet to discuss the film situation in Bangalore.

A delegation from Museum of World Cultures, Nätverkstan and the Secretery for Cultural Affairs in Västra Götaland are on a five days visit to pursue the cooperation. In October the Göteborg International Film Festival will visit Mumbai and Bangalore and in December the School of Film Directing at Göteborg University will go to Bangalore with the aim of starting long-term cooperation.

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Dressed rehearsal • Kenya-project

On the 13th of August, the project “Empowering Creators and Investors with business tools” have a dressed rehearsal in Stockholm before the big event in Nairobi in September. On this rehearsal, people from cultural and business field are invited, most of them based in Stockholm, to discuss, reflect, and put in their experience on the topic. It’s a continuous molding process, with no fixed answers. How would you do to empower both the cultural and business fields? And is it with business tools only? How about the creative tools, how could they enrich the business life?

The document produced to start discussion from, the Environmental scan, is in different parts with different perspectives. And the three cooperating partners; Mangowalla Ventures, GoDown Arts Centre and Nätverkstan have a continuous discussion on all these questions. It’s a work-in-progress.

An important standing point is the circle-model originally formed by David Throsby (have a look at this post for reference) and also put forward as a base at the Department of Culture, Media and Sports in UK and the report in short called “Staying ahead” in 2007 (written by the Work Foundation, look here). It shows the economic impact of culture and that it’s necessary with a core staying-ahead1creative field, a core with visual artists, writers, musicians, dancers; Artists producing Art. Otherwise there will be no cultural or creative industries, and no positive effects on the economy as a whole. In the first part of the Environmental scan for this project, the circles have been tossed around. By mistake, but then a thought of trying this to see what it means for participants at the Stockholm meeting. But does it work? Have a look in this working document and see what you think – and tell us. It’s part of an experimenting process and of trying to understand better the two entities: Culture and Economics.

Download participant list, programme of Aug 13th, and the Environmental scan: participantlist_stockholmfinal-program-stockholm-13th-august, environmental-scan_-final. Read more posts of the project here, here and here.

Summer reading

The pile of books this summer is growing. There is so much to read! Here, some old and new books on cultural and creative industries, artistic practice and economy, cultural policy, situation for Art and Artists, black identity and post-colonial analysis, the new global and Free market and so forth.

Bill Ivey, “Arts, inc. How Greed and Neglect Have Destroyed Our Cultural Rights” (University of California Press 2008). Bill Ivey was Chairman of National Endowments for the Arts (NEA) in USA 1998-2001, and is now founding director of the Curb Center for Art, Enterprise, and Public Policy at Vanderbilt University. Interesting about Bill Ivey’s experience as Chairman of NEA and how Art and Artists enrich our lives, but where neglect from the governement as well as the market is endangering the future.

David Throsby, “Economics and Culture” (Cambridge University Press 2001).David Throsby is Professor of Econimcs at Macquarie University in Australia. The book behind the circle-model put forward by Department of Culture, Media and Sports in UK in 2007 (look at this post) is this one, and with very well analysed material on the two grand entities: Economics and Culture.

Daniel H. Pink, “A whole new mind. Why right-brainers will rule the future” (Penguin Group 2006). For a review read the one by Associate Professor Lane B Mills at East Carolina University. Daniel H Pink has written several books on the changes of work in the world, where this one focus on the rise of right-brain thinking in modern economics. The book has inspired many, and was recommended by Sian Prime as a source for inspiration for the models used at the Creative Pioneer Programme at Nesta in UK (read the following interview with Sian Prime from 2006).

Steven J. Tepper and Bill Ivey, “Engaging Art. The Next Great Transformation of America’s Cultural Life” (Taylor & Francis Group 2008). Seems in line with the above mentioned topics.

Chris Anderson, “Free. The future of a radical price” (Hyperion 2009). The editor in chief of Wired Magazine and author of “The Long Tail”, about the change of market in a globalized world, how an online market creates niche markets and – the topic of this new book – how prices online tend to reach zero which forces a new line of thinking on products and what is a sellable product.

Franz Fanon, “Black Skin, White Masks” (Grove Press Inc 1967). Franz Fanon was born in Martinique in 1925, studied medicine in France, specialized in psychatry and wrote several books on the African struggle for liberation. The book was first published in 1952.

More traces of Chicago

Little Black Pearl, situated in Bronzeville south of Chicago, is a nonprofit organisation with ambition to create opportunities for young adults through Artistic and cultural work. In the Centre they can work in one of the many studios with wood, glass, painting, ceramics, run workshops or put up shows. Gwendolyn Pruitt, Director of Product Design, shows us around and tells us the story of this community based organisation with enthusiasm and passion. It’s both about what they achieve with the students, she shows an example of tables they did with beautiful mosiac cover on top, which they sell to customers. It can be anything. Their mission is to deepen the creative involvement through Arts, and learn how to run things. It’s also about the struggle of getting the budget to sum up in the end and the constant search for funding bodies, she tells us with a sigh. “I found that I don’t have the time to teach them that personal component”, she tells us with referral to the young students. She finds it’s a great need to also teach teachers “It’s a gap between the structure and the student”.

In 1974 a group of classmates at high school got together to set up a theatre play by Paul Zindel. Since they only had one semester left, it was not until they came to Illionis State University that the idea formed and they looked for a place to set it up. Their first production was played in a Church in Chicago, and since they at the time was reading the book “Steppenwolf” by Herman Hesse, they named the theatre the Steppenwolf Theatre Company. Today the theatre is a prestigous one on Halsted Street, with the ambition of advancing the vitality and diversity of American Theatre .

We see the play “Up” by Bridget Carpenter of the man who once reached the sky, the clouds, in a chair with balloons, and could not let go of the idea of doing it again. In another machine he would build. His vision held him alive, this was his passion, while everyday life and the reality of having to pay bills at the end of the month was taken care of by his wife. Until the situation changed and the pressure of supporting the family came closer.  After the play there was an interesting discussion with the audience, reflections  showing how differently we interpreted the play. The discussions at the conference of Artists and entrepreneurship become very real in this beautiful and sad play of having dreams and struggling with reality.

The Art Institute in Chicago is impressive in many ways, but mainly and mostly of two things. The collection of Art they have is impressive, to say the least. In this institute you can see everything from American contemporary Art to the Impressionists, African to Asian Art, photography and industrial design. You can stay days in there. Secondly it’s free for the public after five pm Thursdays and Fridays. The Institute and its collections are open and accessible for the public, something that seems in line with the attitude of giving Art and culture a central role in Chicago.

The study to  Chicago is part of the conference “Creative Entrepreneurship and Education in Cultural Life”, held in Chicago on July 16–18 2009, organized by Columbia College Chicago and Encatc.

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Chicago Conference traces

After the opening speeches of the conference “Creative Entrepreneurship and Education in Cultural Life”, the poet Marc Kelly Smith took the floor. He is best known for founding Poetry Slam in 1987, a new presentation and reading style of poetry now spread around the world. Is he an entrepreneur, he asks himself and the audience, before he changes into one of the characters in “Wilderness”,  a poem written by American (and on-and-off Chicago-based) writer and poet Carl Sandburg. He performed “Chicago”, another poem by Sandburg, and also a piece by the English poet D.H Lawrence.

Three intense conference-days going from theoretical discussions and reflections to practical examples from USA and Europe in workshops and seminar sessions, as well as study visits were included in the conference, arranged by Columbia College Chicago and Encatc in Chicago on July 16–18. The main topic – if and how artistic education should include entrepreneurial skills – were tossed and turned over the days. The participants, professional educators and artists from many different countries, shared their experiences and expertise. Many examples were put forward, where management skills, career planning, project planning was part of the curricula, a trend that goes well into today’s discussion of entrepreneurship. The question of cultural economy was pursued; both the perspective of the impact of culture and art to the economy in society as a whole, something put forward by many studies; and the economy for Artists and how these professionals could build a sustainable economy on their profession.

Conference programme can be downloaded here: program_pdf.

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Art & Business Council Chicago

There are 1100 non-profit art organizations in Chicago, one third of these are theatre groups – Chicago is a theatre town. These organizations bring economic activity of 1.1 billion dollars, ticket costs excluded. People park to go to a show, eat and drink, and perhaps spend the night at one of the hotels. Only one of twenty-five of these non-profit groups has a budget over a million dollars a year. It’s the large organizations that stand for most of the revenue and money. But the small groups are still recognized as important, not only in economic returns to the city, but also for democracy and society. It is these groups that Arts&Business Council of Chicago are mainly working with.

The small organizations struggle. They have small budgets, do most things themselves, and are many times volunteer based. At the same time they have an “entrepreneurial savvy”, they are described as creative, very skilled and practice-based. The idea of the program is, we are told by Executive Director Peter Kuntz, to give these people some business skills to be able to better run their organizations. Art&Business Council set up a programme where they train volunteer business people, “use corporate brain-power to help Art organizations”, to take a role in the board of a small art organisation, and help out with change. They are “change-agents”, but the changes suggested must take into account the actual situation for the organization: they have small budgets, few people wear many “hats”, changes might take time.

One of the misunderstandings that might arise in the meeting between business people and the Art, Andrew Michel says, is the double-ended misconception of the other. To succeed, the Council needs to prepare both sides. The ideal volunteer candidate have five years or more of business experience and has in one way or the other been involved in Art and would like to contribute. This has given many positive results.

The study visit to Art&Business Council Chicago is part of the conference “Creative Entrepreneurship and Education in Cultural Life”, held in Chicago on July 16–18 2009. Read the opening speech by Nätverkstan here:chicago_opening.

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Trans-Racial Institute

Maybe you are actually white, even if your skin is black? Maybe you were born Chinese, but come to think of it you are really a Swede? Perhaps the color of your skin deceives your real identity? Are you who you think you are?

The Trans-Racial Institute is a project, a workshop, an Institute, working with issues of race and identity. You get a chance to become the race you actually are, through a workshop find the real you. As they put it themselves “Your desire – our mission”. The project is developed by Max Valentin, an inventor and entrepreneur, and Yolanda de los Bueis, a Basque video Artist based in London. Max Valentin is also running the consultancy firm Fabel, based in Stockholm. Their mission is to help organizations to develop and design methods and processes to put light on and affect people’s attitudes and values.

The next Trans-Racial Institute workshop will be in Israel in August. Have a look at these two clips from Shanghai (China) and Graz (Austria).

More on Africa

Another interesting website for Art in Africa is the website started by the Arterial Network, artsinafrica.com. The aim is to provide information on Arts, culture, creative industries in all African countries to enhance and facilitate cooperation and new connections.

PV-FV=NPV • Project work in Kenya

An article in Kenyan paper the Nation (June 27, 2009), written by journalist Gitau Gikonyo puts forward a new tendency he sees. As the middle class is growing in Kenya, the engagement for social issues is declining. The middle class seem to be happy with their lives, driving the car back-and-forth to their jobs, living in houses, children going to good schools, and as the number within this class grows, the interest for politics and to work for a better society for all diminishes. The only ones left to lift these issues are either the elite or the very poor, the article states. In India the middle class accounts for around 200 million and is the economically most dynamic group on this planet. But overall they don’t care about politics or social reforms, Gikonyo states. They are well as it is.

People we meet in Nairobi are very committed. They want to see change, take the opportunity. But for the Arts in Kenya one major question is: Is the Art sector ready for change? In Kenya Art and culture is not described in economic terms, as it is in Europe. And to reach changes, basic needs like img_9212food, electricity, sanity and infrastructure have to be in place. Working with culture without a conscious mindset also on social and societal issues just does not work. “Freedom of Speach is not recognized in this country since Art is not recognized” one person tells us.

Culture have a mindset towards society. How does this fit with private investors’ interest? The complexity rises. Investors have another rationale and value system than the Arts. The market value chain also looks different. The traditional industry is a linear process from origination to consumption, in creative industries it’s a disruptive process. It doesn’t follow linear expectations, rather you need to in every step from origination to distribution and consumption think in several different options (for more, have a look at Donna Ghelfi’s report below). Time value of money, opportunity cost, as well as net present value counted in the figure: PV-FV=NPV is all investors talk, which has to be layered with cultural production and entrepreneurship if you want these to different fields to meet. Without loosing the value of the Art, the Artistic integrity and the social aspect so closely linked to Artistic work. How should this be done?

The project is a project funded by the Swedish Institute and Strömme Foundation and run by Pratik Vithlani at Mangowalla Ventures in cooperation with Godown and Nätverkstan. Below you can find some of the reports used in the environmental scan for the project.

Read the much debated report on the post-election violence in 2007 written by the Commission of Inquiry into Post-Election Violence, the Waki Report: wakirep.

For information about culture in Africa, have a look at Obervatory of Cultural Policy in Africa. Another interesting initiative is the Arterial network, which started with a conference in Senegal in 2007. The report can be downloaded here: arterialconferencereport.

Read also the reports by Dominic Power, at the University of Uppsala, Sweden, on creative industries, intellectual property and so forth, download here one: dominic-power_-revisied-cluster-theory-for-cultural-industries. Download Donna Ghelfi’s, Programme Officer at Creative Industries Division, interview with John Howkins, a leading thinker on creativity and intellectual property, here: cr_interview_howkins. For an economic perspective on Eastern Africa, look at the report prepared for the investment company Swedfund in 2009 by Peter Stein: reporteastafrica-publ

Check out this fantastic presentation by Hans Rosling, Professor of International Health at Karolinska Institutet in Stockholm at ted.com (or below) where he gives perspective of global development.

Authors

Lotta Lekvall
Director of Nätverkstan, a Cultural Organisation in Sweden. Nätverkstan provides services …

Olav Unsgaard
Teacher, writer and co- editor of the journal Ord & Bild (Word&Image) and member of the editorial …

Cultural and Social Entrepreneurship

On this blog we would like to explore entrepreneurship from a cultural and social point of view. Or rather put forward entrepreneurial initiatives within these two fields.

Links

www.natverkstan.net

www.kulturverkstan.net

www.globalverkstan.net

www.nyabalylon.wordpress.com

www.ted.com

www.isk-gbg.org/99our68

www.encatc.org

www.eurozine.com

www.nurope.eu

www.kulturekonomi.se

www.firstdraft.it

http://levapasinkonst.wordpress.com

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