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When Bangalore-based film director Girish Kasaravalli introduces his film Gulabi Talkies at the Göteborg International Film Festival and Museum of World Cultures in Göteborg, he very humbly describes his idea as trying to grasp three processes in India that occurred simultaneously: The war between India and Pakistan that affected the relation between Hindus and Muslims, the change in fishing regulations on the coastal villages in Karnataka, and the introduction of private and public cable TV in villages. He wanted to show the effects of these processes in the everyday life in a small village.
The film is one of the films within the theme Beyond Bollywood at the festival. It has lifted the question of independent film making as such, as well as the Bollywood film industry and the specific situation for filmmakers in India. At the seminar after the show of Gulabi Talkies, Girish Kasaravalli and film- and theatre person Prakash Belawadi discuss the situation in India and point out that a theme like “Beyond Bollywood” creates another misunderstanding. It’s as if Bollywood films are the narrative, everything else is beyond. This is not true, they say. Bollywood might involve a lot of money (often connected to either illegal or accounted activities we learn), but seen in the number of films produced, it’s a small part of films – less than 25 procent – made in India. Yet, it’s seen by the world as the pan-India, while in fact it has very little to do with ordinary life in India.
There is a strong urge for simplicity, for stereotypes. Francis B Nyamjoh, Head of Publications and Dissemination in Senegal, quoted before on this site, writes in Cultures and Globalization: The Cultural Economy, that the global cultural entrepreneurs; the large film, music and literature companies are asking only for stereotypical stories from African scene. They don’t want to distribute alternative stories, since this is said not to sell.
At a workshop in Nairobi last September (look under Kenya) many of the participating writers were saying that if you want to sell, you need to write stories of the Big Five, the largest wild animals in the African wild life. Otherwise no one will invest money or distribute your story. Doreen Baingana, a Uganda-born writer wrote a beautiful story of three sisters growing up in modern Kampala a few years ago. The Tropical Fish has won prizes and can be found on searches on the Internet. Anjum Hasan is a Bangalore-based writer who recently published her book Neti, Neti, a wonderful story of being a young woman in modern Bangalore. So, there Is no need among young women in the world of these stories?
Who is continuously reproducing the need for stereotypical stories? The audience, customers, distribution chains, large global entrepreneurs, investors? Perhaps Internet can be an important tool to change this.
Photos and film: Leif Eriksson, Filmhögskolan Göteborg University.
Categories: Artistic practice Blogg Creative Industries Entrepreneurship Film India Kenya Reports, articles and books Seminar
Tags: Artistic practice, Bangalore, Creative Industries, Cultural economy, Entrepreneur, Entrepreneurship, Globalization, Västra Götaland
Today tickets are released to the next Göteborg International Film Festival, a festival visited by around 200.000 people every year who during ten days go to films, listen to seminars, hang in the festival tent or take part of many of the other events connected to the festival. For a small city as Göteborg it’s quite a thing to host, as said on the festival website, the fifth largest public film festival in Europe. It’s a time when you can see film otherwise not reachable for the public and from all corners of the world.
This year there is a section “Beyond Bollywood”, a very concrete result of the three-year cooperation between Region Västra Götaland and the southern state of Karnataka in India. Bollywood is the largest film industry in the world, economically it’s way past Hollywood. According to about.com, fourteen million Indians go to see these “Masala” films, the films produced according to the format with dance, song, love, a hero and a happy ending. But what are produced beyond Bollywood? What questions are the ones of today’s modern India?
The films showed at this year’s festival aim to show a wider perspective, the other films produced. Reading at Wikipedia, India has two official languages, unofficially up to 300 languages are mentioned. In a republic with over one billion inhabitants, of many religions and beliefs, twenty-eight different states, with an incredible economic growth rate and urbanization that is said to be one person per every other second moving in to the cities, the varieties of stories to be told are enormous. In discussion with filmmakers in Bangalore, the lack of quality film education is put forward as one obstacle as why it’s so difficult for the alternative film industry to grow in India. The festival will be visited by the well-known Karnataka film director Girish Kasaravalli and film maker Prakash Belawadi, where questions like this will be discussed.
For more on the cooperation and discussions on film, film education between Region Västra Götaland and Karnataka, look at the section “India” on this site.
Categories: Creative spaces Democracy Film India
Tags: Bangalore, Cultural Project, International exchange, Västra Götaland
Göteborg University is planning a one-year master on Art an Entrepreneurship. The idea is that students start in Göteborg and do part of the education in Bangalore, India. Hopefully the part in Bangalore would be Srishti School of Art, Design and Technology.
A base for the cooperation would be student exchange, where Indian students go to Sweden and the other way around. For Swedish students there are great opportunities in learning a completely different environment, spend a longer time in a different context to get input about Art and entrepreneurship by mixing the theoretical with social practice.
Categories: Art and Business Artistic practice Blogg Creative Industries Education Entrepreneurship India Innovation International University
Tags: Education, Entrepreneur, Entrepreneurship, International exchange, pedagogical
Maja’s day starts early, at around nine o’clock in the morning and continues until late evening. She walks up and down the beach, trying to sell her things. She is one of several vendours doing the beach-walk in Palolem, India, everyday. “Do you remember me?” is a common opening question. “Would you like to see my things?” and “Very cheap!” Everything is sold; pirate copies of movies and music, bracelets and necklaces, stickers, beach doties, do Henna, manicure, pedicure, pinapple and coconut and much more. Many, as Maja, come from Rajasthan and travel in the beginning of each season on the three-day trainjourney to Goa where the tourists are. They stay 6-8 months away from family and friends to earn an income and then go back.
Tourism is the prime industry in Goa, handling, according to wikipedia, 12% of all tourist arrivals in India. In 2004, there were more than 2 million tourists reported to have visited Goa, 400.000 were from abroad. The goal of 2020 is, says today’s Goan issue of The Times of India, to improve infrastructure such as roads and carparks, but also to change focus from only sun and beaches to promote the local agriculture, food and culture. A necessary thing, if, as said in the article, Goa want to be able to compete with other tourist attractions in the world such as Thailand and Malaysia. But with tourism travels problems such as drugs and prostitution, and worries are put forward that a whole genereation of Goan youngsters are lost in drug trafficking.
The pros and cons of tourism has been put forward in the local papers the last two weeks, very much triggered of a story of a young Russian girl being raped in Goa by a policeman. The story was lifted in the papers with the headline: “Is Goa safe for tourists?”. Today’s paper pose a retoric question: “But are Goans safe from tourism?”
New job opportunities are created and formed. The old one changes. The young man at the bar in Palolem used to as a kid run around an almost empty beach, where the only industry was fishermen. Now he works at one of the popluar hang-outs at the beach. And Maja, 37 years old with most of her family left in Jaipur, Rajasthan, has during the past five years done the journey to reach the tourists and business opportunity. How many foreign workers that reach Goa each season to work is hard to find an exact figure of.
How do deal with tourism is a delicate question. An interesting reflection of African cultural production and what attracts the global cultural entrepreneurs is written by Francis B Nyamjoh, Head of Publications and Dissemination in Sengegal, in “Cultures and Globalization: The Cultural Economy”. Somehow relevant in Goa.
Satyajit Ray, the very well-known Bengali (Indian) filmmaker (1921-1992) says in his book first published in 1976, that he learnt one lesson of film making. It is “(…) by far the most physically demanding of all activities that are dignified by the epithet ‘creative’”. ”The whole process takes place in three broad stages: writing, filming and editing”, he writes and continues: “All three are creative; but while in the first and the third one uses mainly one’s head, the second calls for the use of all one’s faculties - celebral, physical and emotional - going full steam at all times.”
Somehow our meeting at Toonskool, the education on animation, is about this. It’s about film making with animation, where you need several skills: craftsmanship of animation, cinema and film, filming, lighting, editing…Toonskoll started in 2004 and is India’s first degree programme in animation we are told. They have around 1000 students around India and the school is about the Art of animation. The focus is on the Artistic side and they even offer a course in acting so the student will better understand movement on stage as they animate their films. The concept is a lot about “learning by doing” with the idea that you learn from your mistakes.
School of Film Directing in Goteborg has prolonged ideas of starting a school of animation in Sweden, and in the light of Toonskool, this seems necessary. How else will the field of animation evolve? Tarik Saleh, a film maker in Sweden, just launched the first full-length animated film in Sweden, Metropia (see clip below), a great piece of work. But how do you get more people involved in such risky and difficult projects? How do you make sure that skills are there for future projects?
An interesting discussion where film making, film directing and animation films seem very close in the thinking behind the making.
The visit is part of an exchange set up by Region Vastra Gotaland and Karnataka. Read o former post on animation in West Sweden and the making of Metropia here.
Categories: Blogg Education India Innovation International University
Tags: Animation, Bangalore, Education, International exchange
Gunilla Bursteadt and Leif Eriksson from Film School of Directing in Göteborg are discussing film education in Bangalore with Prakash Belawadi, filmmaker, and N Vidyashankar, Suchitra Cinema & Cultural Academy. What should an education look like with the aim of educating independent filmmakers in the Indian context? How do you secure a multi-level and cross-cultural approach in education?
The visit is part of the exchange between Karnataka, India, and Region Västra Götaland, Sweden that started in 2007.
Categories: Blogg Education Film India International
Tags: Bangalore, Education, Film, International exchange, pedagogical
Archana Prasad, an Artist in Bangalore, has been extremely active the last year. It started about a year ago when she was having her first single exhibition in Bangalore and confronted the lack of Art spaces. There was no good Art space around at a decent price. She had her exhibition, but out of the experience grew a drive to find solutions.
So she started, together with colleague-Artists, a series of initiatives. Jagaa, described in the former post, was one of them. What if you could build a movable Art space and use empty spaces in town to temporarily put it up? The solution was one architect with a piece of land and a construction-site solution of an open gallery. The construction fits into one container when taken down into pieces and takes about a day to put up.
Together with a collective of Artists, she started another gallery, Samuha, where they shared a space to put up exhibitions. Just recently the Artist Raghavendra Rao had an exhibition called “Between Yes and No”, where poetry met performance and movement. Archana is also releasing a web-based journal starting next week, Art and the City, where the Art scene in different Indian cities will be analyzed.
Another interesting space is 1 Shanti Road, an Artist led initiative that is a venue for exhibitions, seminars, debate, space and incubator of experimentation of contemporary Art.
Categories: Art Artistic practice Creative spaces Entrepreneurship India International
Tags: Artist, Artistic collective workshop, Artistic practice, Bangalore, Creative Industries, Creativity, Cultural Journal, Cultural Project, Entrepreneurship, Flexibility
At 18.30 Bangalore time, people from three different places in the world; Göteborg, New Dehli and Bangalore, opened a communication with each other. Through shouting into a well.
Mandana Mogghadam, based in Sweden is the Artist behind the project. If you shout down to a well it echoes and sounds like you get a respond. What if someone was on the other side hearing your shouting and responded? What if we could communicate through the soil to the other side? The idea is fantastic and also reminds me of the tail as a child in Sweden that was said when digging in the ground. If you dig long enough you come to China.
In Bangalore the well was built by local expertize at the Jaaga. The gallery is in itself an interesting story. It’s built as a construction-site, open-air, with recycled billboards as walls. The grounds are lent to the Artists running it by the Archtitect V Naresh Narasimham who runs an architect firm near by and owns the land.
At the end of the evening a group of people from the native tribe Adivasis, situated in the central parts of India. They live in poverty and face two different threats, one being they are constantly abused by other groups and don’t get the justice they have a right to, secondly by governement who is trying to solve a growing middle class in India by taken on traditionally farming and forrest land. The performance was part of a round-trip to engage people from all over India in their fight. An interesting mix of Art, global communication, social practice and activism at an open gallery for anyone to drop in to.
The visit is part of the exchange between Karnataka, India, and Region Västra Götaland, Sweden that started in 2007.
Categories: Art Artistic practice Creative spaces Democracy Economy India Innovation International Performance
Tags: Artist, Artistic practice, Bangalore, Creativity, Cultural Project, Social entrepreneur, Transformation
“There is something furiously wrong with the University!”
On the seminar “Education in Cinema: a framework for studies and skills training” in Bangalore on the fourth of December, cinema and film education was debated. There is a need for film education with a holistic and artistic point of view, not only the handicraft on how to handle technical equipment, one statement was. On the other: Why make a dichotomy between commercial films and non-commercial? Is one more valuable than the other? And finally:
The Film Academy had invited in association with Centre for Film and Drama, and the showcase was the Film School of Directing at the Göteborg University. A unique example of film directing education also in Sweden, and it has been very successful. The audience, with representatives from film society in Bangalore, University, animation, film associations and filmmakers, agreed that there is a need for an education similar to the one in Göteborg. The debate was rather on who should take this initiative and why on earth has the University not taken it already? It’s their job to provide good education with different content, but they haven’t done anything so far? Prakash Belawadi, well-known filmmaker and theatre person in Bangalore, is straight forward in his opinion and with persistent states the above quote.
There is a balance between creativity and academy, is the experience from the Artistic faculty in Göteborg. A balance that is difficult sometimes and the only way to deal with it are to guarantee Artistic quality and always keep close contact to the Artistic practice. Not so easy, when you simply get caught up in the structures of the academy as a headmaster or lecturer. As the old saying that you suddenly defend the structure you were opposing once you work within it. It’s difficult to stay oppositional or even critical within the system.
The visit is part of the exchange between Karnataka, India, and Region Västra Götaland, Sweden that started in 2007.
Categories: Art Education Film India Innovation International Seminar
Tags: Artist, Bangalore, Education, Västra Götaland
Devdutt Pattanaik has the fantastic titel of being Chief Belief Officer at Future Group in Mumbai, India. His idea is to look through the lens of myths to understand our different ways of thinking in business. The logic of behaviour in decision making, relationships with customers and stakeholders, are done differently depending on beleifs and myths. Not suprising, but the base of many misunderstandings in cooperations between East and West, Indian and western companies.
Which is the better way of running business? To try to answer this, Mr Pattanaik answer, is leaning towards fundamentalism. This can’t be answered. But realize, his point is, that your truth is a subjective truth and will be different for other people with other backgrounds and myths. It affects not only the relationship with other business colleagues, but also the market behaviour, customers, business ideas and so forth. Understanding this is fundamental in running business.
The seminar is posted on ted.com.
Categories: Blogg Creative spaces Entrepreneurship India International Seminar
In 1945 dramatist K V Subbanna and his friends decided to start gatherings to share ideas and discuss politics. After Indian independence in 1947, they deepened their intellectual exchange and reflection, started a library, created the newspaper the Ashoka Weekly to spread news on events around India and, later, formed a local theatre group, Ninasam. In the 70s it grew into several different projects as the film society and in the 80s the Ninasam Theatre Institute with ambition to train young people in acting, lighting and directing. Plays put up can be of Karnataka writers as well as of Shakespeare and Brecht translated into Kannada, the language in the state of Karnataka. Today Ninasam is an active cultural centre, headed by Subbanas son K V Akshara. It’s based in the middle of the jungle, in the village Heggodu with around 1500 inhabitants. The library is still there, with an interesting mix of literature serving as base for research for new plays. The one-year diploma course in theatre work is an important part of the center, as well as set up plays engaging the local villagers, who are mostly farmers, in playwright and acting.
The same critical reflection and activist stance we meet when visiting theatre director, playwright, and poet Prasanna in his house. He is dividing his time between the isolation and quietness in his house, surrounded by a large garden with all different kinds of fruit and herbs and with only irregular electricity in the house, with work in the big metropolitan cities of India. His house is filled with books, the stillness is over-whelming; it’s as if you could hear the silence. And we discuss Swedish playwright, theatre and literature tradition. Culture has an amazing way of travelling across boarders, uniting people.
Categories: Art Artistic practice Blogg Creative spaces Democracy Education Entrepreneurship India International Performance
Tags: Artist, Artistic collective workshop, Artistic practice, Bangalore, Creativity, Cultural Project, Democracy, Development, Education, Entrepreneur, Entrepreneurship, International exchange, Literature, Social entrepreneur, Västra Götaland
Schedule, Bangalore on the 13th of August 2009:
10.00–12.00 meeting at Srishti School of Art, Design and Technology to discuss cooperation on social and innovative entpreneurship, pedagogical and educational ideas, and young filmers. The meeting was held by Arvind Lodaya and Geeta Narayanan, taking part was members of staff of different positions.
14.00–15.00 meeting with animators, among them the Association of Bangalore Animation Industry, the animation education Toon Skool, animation studio Raydrops and Mediateck, and Asian Institute of Gaming and Animation (Aiga). Discussion around possible exchanges between animators in Region of Västra Götaland and Karnataka.
15–18 meeting at Attakkalari with Jay Palazhy and his colleagues. Several performances are planned to come to Vara Concert Hall in West Sweden in March next year. More possibilities were discussed as perhaps events at Museum of World Cultures. We got an introduction of all different projects going on from “teachers’ training” to workshops on grassroot level as well as experimenting performances on movement, technology and lightning. We were introduced to graduating students’ work and were generously shown parts of their graduating performance – impressive work.
18.30–20.00 (we arrived late to this meeting) meeting with filmmakers, film critics, film association, writers, activists to discuss the film scene in India and the set-up of a Film Directing School in Bangalore. Among the participants was well-known Karnataka filmmaker Girish Kasaravalli, giving an idea of the filmmaking in India and Karnataka. Parallell to this, a discussion on how to start a new organization in Bangalore inspired by and in cooperaton with Nätverkstan.
20.00 – all participants from the former meeting continued over dinner.
00.30 Bedtime.
Categories: Art Artistic practice Creative Industries Creative spaces Cultural Policy Education Entrepreneurship India Innovation International Performance Regional Development
Tags: Animation, Artist, Artistic practice, Bangalore, Creative Industries, Creativity, Cultural Project, Education, Entrepreneur, Entrepreneurship, International exchange, Resources, Social entrepreneur, Västra Götaland
And today, finally, the formalities and final signing and exchange of the contracts between Västra Götaland, Sweden, and Karnataka, India, was done under a formal cermony and press conference in the city of Bangalore.
The contract, carried in a folder marked “Top Priority”, was signed already in spring this year, and finalized today after some months of bureaucratic procedures. In the midst of the overall concern in India at the moment – the Swine flue – the Chief Minister of Karnataka, Mr BS Yeddyurappa, together with his Chief Secretary, Secretary of Culture and Information and many others, took time to sit down with Ylva Gustafsson, Secretary at the Office of Cultural Affairs in Västra Götaland to talk about the cultural exchange between Karnataka and Västra Götaland.
Categories: Blogg India International
“Actually, I am keeping the schedule fuzzy”
Actor, filmmaker and entrepreneur Prakash Belawadi present a packed schedule of meetings, as we start a week of pursuing the collaboration between cultural organizations in Västra Götaland, Sweden, and Karnataka, India. The schedule is constantly changing, adding new meetings, moving others to another day, depending on when people can meet us and to achieve the most on days starting around nine, bedtime around midnight.
The cooperation is within several fields; film and film education, media workshops, performing arts, storytelling, and social entrepreneurship. We meet the newly set up government run Film Academy in Bangalore, the Hubba Festival, Suchitra Film Society and Suchitra Cinema and Cultural Academy, Center for Film and Drama, filmmakers and a poet to discuss the film situation in Bangalore.
A delegation from Museum of World Cultures, Nätverkstan and the Secretery for Cultural Affairs in Västra Götaland are on a five days visit to pursue the cooperation. In October the Göteborg International Film Festival will visit Mumbai and Bangalore and in December the School of Film Directing at Göteborg University will go to Bangalore with the aim of starting long-term cooperation.
Categories: Artistic practice Blogg Creative Industries Creative spaces Education Entrepreneurship India International Medialab Network Regional Development
Tags: Artistic practice, Bangalore, Creativity, Cultural Project, Education, Entrepreneur, Entrepreneurship, International exchange, Social entrepreneur, Västra Götaland
Overlapping of disciplines in education, artistic work and organisations, is put forward by many we meet. At Srishti School of Art, Design and Technology, they combine disciplines to learn new things. The focus is ![]()
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long-term, to build relations and prepare students for long-term sustainable work in India. They believe in combining two strands in their training programmes: reality, and a theoretical framework that give students tools to analyse and reflect on what they meet. Srishti has a strong connection between sectors like art, design, philosophy, business. Behind their success lies an attitude of being “uncompromisingly idealistic”.
We get the chance to meet Mr B.R Jayaramaraje Urs, Special Commissioner for Information and Cultural Affairs at the Karnataka level, and discuss the role of culture. At cultural policy level, we understand that issues like cultural heritage, identity and cultural mapping are put forward. But Karnataka also fight with challenges such as rural development and the regional inbalance in the State. In Karnataka around 70% live on agriculture, but in strict economic terms of labour requirement, only 20% of human resources is required for output.
Changes are fast and uncompromising, something very true here in India. The IT-sector is one of the fastest growing, Bangalore is often compared to Silicon Valley in San Francisco. And hopes are that it will also signify to Karnataka area, what Silicon Valley has ment to California. Urbanisation is fast, one figure presented is one person a second moving into Bangalore. Farmers have had difficulties in adjusting to these changes. Since a few years back, the suicidal rate among farmers have been growing rapidly. On a comparison between 2000 and 2008 you see a decline, but it’s still significant and far too many. Around 70%, we are told, live on agriculture, a sector that has dealt with a great deal of problems like changing weather, fertilizers that disrupt the traditional circle and methods of sowing, and now also a global economic slow-down which is likely to press prices of cotton and other farm and plantation products. The state has been slow in facing these problems, and for many farmers families are disrupted, survival get more difficult and initiatives to train farmers for other types of jobs has not been fallen out well. In The Hindu (Oct, 30) you can read that farmers are also put under “undue pressure” by moneylenders and banks that forces them to commit suicide. Private moneylenders have grown four-fold during the past decade.
The Silicon Valley attitude was described to us on our visit to San Fransisco in June 2008. IDEO, a design firm placed in Silicon Valley describes the impact. Read about it here and here.
To read about the art scene in Bangalore, you can look at Time Out Bengaluru. Language is an issue in India, a number told to us is around 300 languages spoken, something that poses challenges on for instant the educational system. An article on the subject written by freelance journalist Margot Cohen can be found here.
For those who read Swedish, get your hands on the book “Mahatma!” written by Swedish author Zac O’Yeah , since 15 years living in Bangalore. It’s a great description of Gandhis life and accomplishment and an introduction to India.
The delegation to Bangalore is part of the newly formed exchange of knowledge and experience between the Swedish Region Västra Götaland and Karnataka.
Categories: Art Artistic practice Blogg Creative Industries Creative spaces Democracy Digitalisation Economy Education Entrepreneurship India International Reports, articles and books
Tags: Bangalore, Design and Technology, farming, pedagogical, Silicon Valley, Srishti School of Art
Contradictions. It’s the word mostly used to describe India to us. Contradictions, complexity and fast transition. To work in such a context you need to be flexible, an article in the daily newspaper The Hindu (Oct, 29) states. To be successful in your career you need among a number things; to step out of your comfort zone, build an open-minded and proactive attitude, always look to experiment with new work and be willing to take risks. For the curios reader, Nätverkstan did a study on the topic of leadship within cultural life in Sweden, where these competencies were found as important for future leaders (in Swedish: ledarskap.pdf). The study was done in 2007, in cooperation with the Cultural Leadership Award, set up by the British organisation Nesta. The experience from the Award states that a new type of leadership training is needed to meet changes and new demand – such as flexibility, risktaking, international outlook, resourcefulness and reflection.
“The beauty of collaboration is that it’s not about rationalising. You don’t have to speak so much, just do it”. Artistic Director of Attakkalari, Jayachandran Palazhy, meet us at his office, after giving us a glimpse of their ![]()
new production, a work-in-progress. The dance company mixes research, dance, theatre, music, digitalisation, philosophy, to find new expressions in performing arts. As he says: “New thinking is the key in this new paradigm shift”.
Categories: Artistic practice Blogg Creative Industries Creative spaces Democracy Digitalisation Entrepreneurship India International Leadership Network
Tags: Attakkalari, Bangalore, Collaboration, Contradictions, Dance, Flexibility, International, Leadership, Nesta, Philosophy, Risk taking
“Life is more than shopping!”. We zick-zack the streets of Bangalore in a rickshaw to go back to the hotel and try, like a number of times today, to explain to the driver that we are not![]()
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interested in going shopping. Every driver knows where the best shopping is, something usually coinciding with where they have friends, and they try to drive us there. Business is made in every corner in this around 10 million-people city. The Silicon Valley of India, as many call it, is full of contradictions.
“One billion people have two billion opinions!”, they tell us at Suchitra Cinema and Cultural Academy. “it’s not possible to agree”, they say with a laugh, “There are contradictions everywhere. Just look outside”. Suchitra Cinema and Cultural Academy run a filmfestival with films from all over the world, show around 100 screenings a year, have filmpolitical discussions, workshops and, together with this, teach languages.
The film industry in India is, as they put it, a “Masala industry”. The large Bollywood productions has taken over, which makes it hard for smaller films to get distributed and recognised as an important part of the industry. Together with a lack of strong film policy and also of theoretical framework, analysis and film critics, the alternative filmmaking struggle with difficulties. A start would be to arrange training and education that is not only very practical as today, but also teaches a theoretical framework to give coming filmmakers, producers and editors tools for analysis and context.
We are introduced to the three ways of cooporation you need: 1) internal cooperation within your organisation, 2) corporate and public cooperation (you will need to balance between both these, specifically in the India context), and 3) cooperation on a local and international level.
Categories: Artistic practice Blogg Creative Industries Creative spaces Digitalisation Distribution Education India International Network Regional Development
Tags: Bollywood, Business idea, Collaboration, Creative Industries, Creativity, Entrepreneurship, Film Industry, Flexibility, International exchange, Suchitra Cinema and Cultural Academy, Västra Götaland
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