Archive för Innovation

The Encatc 19th Annual Conference in Helsinki was focusing on the future this year.

”A wind of change is blowing over our societies and reshaping our political, social and cultural paradigms. Increased urbanization, uneven social redistribution, a digital shift and an array of new audiences accessible mainly with the use of new technological tools – these are motors of change which provide as many challenges as they do opportunities.”

In a mix of key note speakers such as Saara L. Tallas, IKEA Professor in Business Studies in School of Business and Design, Linnaeus University (Sweden); Katri Halonen, acting head of degree program in Cultural management at Metropolia University of Applied Sciences; and Lidia Varbanonva, consultant, researcher and lecturer was mixed with intense group discussions on different topics. Encatc thematic areas had workshops within their specific themes as well as room for young researchers and research presentations.

Although the financial crisis hovered above like an evil cloud, optimistic thoughts were exchanged on the future of culture and its possibilities.

Read more of the conference here.

Steve Jobs giving a speech at Stanford University on June 12, 2005, on his life lessons. Three stories from his life; the story of connecting the dots, love and loss, and about death.

On Saturday the 20:th of august Carl Forsberg and Olav Fumarola Unsgaard had a public talk at the city festival of Malmö. The topic was about digital publishing. Our analysis is that we are entering a more complex ecosystem of texts. The traditional printed media is going to be complemented by at least four different types of digital texts:

• The digital book (today usually an E-pug file read in an E-reader)

• The text as an pdf-file

• Texts on the internet (homepages and blogs at the www)

• Applications (small programs read on a smartphone or a tablet computer)

Nätverkstans aim is to help, guide and provide the Swedish journals with guidance and solutions for this complex ecosystem of texts. Our latest project is to develop an iPhone application for the journal Ord&Bild. It is now available for downloading at Apples iTune store: http://itunes.apple.com/se/app/tidskriften-ord-bild/id447773438?mt=8.

The aim of creating this application is that the journals need an application based on their needs and economical conditions. Programming an application is still quite costly and no single Swedish cultural journal has the budget doing it themselves. Our idea is that Nätverkstan can lower the cost for the journals by doing a great part of the development work (if you are interested, please contact: support@samladeskrifter.se). The event was visited by 40 persons with quite different knowledge of digital publishing. Some where publishers and some saw an iPad for the first time.

Nätverkstans other work at the festival was mainly concerned about promotion of the different journals. We where present at the café Cacaofoni and at St Petri.

Text: Olav Fumarola Unsgaard

Photo: Helena Persson

With a first-quarter GDP in US showing an increase of only 1.8 percent (less than expected 3 percent), declining housing prices, less consumption, an unemployment rate on 9.1 percent (in May only 54.000 new jobs were created), Rana Foroohar argues in Time (June 20 2011) it is time to kill the five most destructive myths of the US Economy:

1) This is a temporary blip, and then it’s full steam ahead

2) We can buy our way out of all this

3) The private sector will make it all better

4) We’ll pack up and move for new jobs

5) Entrepreneurs are the foundation of the economy

Both Republicans and Democrats are pursuing these myths of how the economy will recover, she writes. Instead a different path of growth has to be established rather than continue to believe in these five points.

Under the last myth the point is made that a good system of technical colleges are needed which will require a ”frank conversation” about the four-year liberal arts degree that may well leave the graduates overleveraged and underemployed.

A few thoughts come to mind.

The cultural field is highly entrepreneurial, cultural practitioners are entrepreneurs. In Europe many believe that it is in the creative industries where new jobs will be created. Maybe it is a bit hopeful; the sector is still a comparably small field. But it is growing.

If you read formal reports on unemployment rate within the art field, it does look depressing. But these figures need always to be read and analyzed together with other formal reports from other areas. Many studies show figures pointing at the cultural field as a growing field. Not in comparison with the large car industries as we use to know them, or perhaps the telecom industry. Yet important. The easy conclusion is that artists are over-represented in society. But reports and statistics are pointing in opposing directions (read more here).

Reading another report by the well-known Italian economist Pier Luigi Sacco, another interesting association is put forward to bear in mind. He puts two ranking tables next to each other: One ranking innovation in EU15 countries (2008) and one ranking Active Artistic Participation (EU15 2007).

And he notes:

”It is interesting to notice that the association is established between innovative capacity at the country level and active cultural participation at the same level. This is of course a preliminary piece of evidence, but it seems to suggests that the mechanisms discussed above seem to mirror into data more clearly than one could expect.”

It looks as if active participation in art has a correlation with the innovative capacity of a country. If this is right, we need a large flow of well-educated and professional artists from liberal arts Universities as well as easy access to practice art from a young age. Specifically, that is, if a country wants to ensure high innovation capacity.

Download Pier Luigi Sacco’s report here: pl-sacco-culture-3-0-ccis-local-and-regional-development-2.pdf.

Do you know the price of oil? Could you tell the eight Millenium goals set in 2000?

Venu Dhupa, Director Creative Development at Creative Scotland, starts with a quiz with the audience. We live in a globalized world and as leaders of cultural institutions it is necessary with a global perspective.

”Institutionally we are out of touch” and the question Venu Dhupa asks is: ”Are you looking for people just managing things or are you looking for leaders?”

Other skills are important for leaders such as ability to deal with uncertainty, question and reflection, perspective, a sense of place in the world and sense of value,

A series of two seminars took place recently, the first at Kulturhuset in Stockholm led by Sune Nordgren, and the second at Hanaholmen – Hanasaari kulturcentrum in Helsinki, to discuss leadership within cultural institutions and small organizations with guest speaker Venu Dhupa.

The seminars were arranged in cooperation between Kulturhuset Stockholm, Hanaholmen – Hanasaari Kulturcentrum, Kulturfonden för Sverige och Finland, Cultural Leadership Award in Sweden and Nätverkstan.

Download invitation here (in Swedish): seminarleadership.pdf. Read more related posts here and here.

Nätverkstan has for some time worked on a Eurozine application for iPhone and iPad. For this project we have developed a cooperation with partners in Bangalore, a newly formed company which, inspired by our profile, decided to name their enterprise Namnätverkstan.

The 23rd conference of the Eurozine network, 13-16 of May in Linz, Austria, was organized under the theme Changing media – Media in change. For this conference, representatives of both Nätverkstan (David Karlsson and myself) and Namnätverkstan (Anand Varadaraj) were invited to present our results so far. We were given the opportunity to take part in a panel discussion with Simon Worthington, editor of Mute magazine, and moderated by the editor in chief of Eurozine, Carl Henrik Fredriksson. It felt really rewarding to present the audience, some of Europe’s most distinguished editors of culture journals, with a fully working iOS application that could be viewed both through simulator on a large projector screen and hands on, on our devices. We also gave a quick overview on how to work our online backend with wysiwyg editor. It became very apparent that many of the journals were interested in the project.

However, even if the presentation was a major milestone for us who have been involved in the project, our workshop was only a small part of the immensly interesting conference programme. The opening speech by  Khaled Hroub, on one of the mega stories of 2011: The arab spring, really set the tone for the rest of the days. His reflections on the demographic and social changes in the arab countries for the last decades and his thoughts on the impact of both Al-Jazeera and social media in the current situation were also complemented the following day by the statement:

”The Facebook revolution or the WikiLeaks revolution is a colonial fantasy, a narcissit projection of the West”.

This viewpoint was certainly not left uncontested in the vivid talks the were held in and around the seminars.

And so we discussed, debated and dined through three days of conference – professionally organzied by the Eurozine administration, generously hosted by the Lentos art museum and Linz municipality. It is hard to imagine a better crowd to give response to our endeveours in the publishing field. We have strong hopes for a continued fruitful cooperation.

Text: Carl Forsberg, manager of Mediaverkstäderna (Medialabs) at Nätverkstan.

Read a note in the Swedish daily Svenska Dagbladet about the app development at Nätverkstan here.

It may sound like a futuristic, or even slightly crazy project, to travel from Gothenburg to Bangalore in search of a developer that could build a framework iPhone application, a white label, for Swedish cultural journals. But we did it anyway.

Nätverkstan has been providing services like accounting and distribution to cultural journals for over a decade. We were among the first organizations in the cultural sector in Sweden to host our own web server and we have always tried to use new technology to empower the small-scale publisher. It is about time we find a way to get the cultural journals their own applications. And we need to find the right solutions, cheap but still meaningful and user friendly.

Why Bangalore? Are there really no able developers in Sweden? Of course there are, and we have talked to some of them. And we have learnt a lot, especially by hosting our own online bookstore, Samlade skrifter. But through Västra Götaland’s strategic cooperation with the Karnataka region, we have been able to assist in the development of our first international subsidiary company, NamNätverkstan, based in Bangalore. It is our aspiration that the project to develop applications for Swedish cultural magazines could be our first cooperation. Our colleague in Bangalore, Anand Varadaraj, has been immensely helpful in setting up meetings.

And it was in Bangalore that the IT-revolution really started in the 80s. Try googling Infosys, if you haven’t already heard of them. In every nook and corner of Bangalore, young engineers, many of whom started their career at Infosys, now emerge as entrepreneurs of their own. Many of them work in the explosive mobile sector. For an organization looking to learn more of mobile applications and to develop for their clients, like us, it feels like coming home.

After an early morning arrival, some hours of sleep and a late breakfast, we set of to our first meeting with a company, Mobisy.  From what we could learn from their website they had developed a really interesting platform called Mobitop, enabling them to port standard web development script languages to all the major mobile platforms. Impressive indeed! We were equally impressed with their young CEO Lalit, who immediately understood our needs and raised a few interesting questions of usage and further development.

To be continued…

Text: Carl Forsberg, Nätverkstan

It looks like the politics on creative industries started by the New Labour in 1997 has come to an end. The incentives started in the late 90s were new and has contributed to create a market for small-scale cultural businesses, models that have been exported in Europe, all the way to Shanghai in Far East. UK has long been seen as the cradle of creative industries.

When Chris Smith was appointed by Tony Blair in 1997 to be Secretary of State for Culture, Media and Sports, he could continue a process started in the 80s centred around Greater London Council (GLC). GLC described the cultural scene in London as the new ”industry” being important for creativity, social inclusion and economy. It was an attempt to describe cultural initiatives as the new industry and redefine a term first used by the two critical theorists Horkheimer and Adorno. The two were upon their arrival to the US in the 1940s chocked by how popular culture was produced in almost a factory way producing standardized culture goods. It was like an industry, they said in disgust.

The Greater London Council changed the understanding of cultural industries in the 90s, to instead describe the small-scale, cooking, multi-skilled cultural life with a potential and importance for the economy in London. Chris Smith could pick up and continue on this road, creative industries have grown and has become an important part of society and, many reports have confirmed, contribute in a substantial way to economy.

This is an epoch now being buried. Tomorrow (Wednesday, Oct 20) is Axe Wednesday, as it has been called in UK, where the government will announce massive cuts in all sectors of society. TV-news is showing expected figures of 500.000 public jobs being lost. Culture is expecting around 40% cuts in funding.

Two large factors have completely reshaped the scene: The financial crisis and the Conservative government.

The present government is reinterpreting creative industries to mainly concern media, dismantling what most understand as the large contribution of cultural industries; social inclusion, regional development, and labour market.

Several effects are expected in the cultural field, such as a total dismantling of cultural policy where for example the Film Commission has seen its last days, a complete dismantling of the regional level, a probable redefining and change of creative industries, cuts on most cultural development agencies, enormous cuts in the universities which means more focus on employability and less money on research and long-term learning.

Will this mean that we see the end of creative industries?

Interviews done in London, 18-19 October 2010, a project commissioned by Region Västra Götaland (Sweden) to do a small knowledge and research survey. Interviewed were Paul Owens at Burns Owens Partnership, Tom Fleming at Tom Fleming Creative Consultancy, Sian Prime, Director of MA Creative and Cultural Entrepreneursip at Goldsmiths University, and Gerald Lidstone, Director of Institute of Creative and Cultural Entrepreneurship at Goldsmiths University.

When we first talked about inviting Google to a seminar in Göteborg, people, not the least from the publishing houses, saw red. Why in the world would we invite someone who is ruthlessly digitizing literature without proper concern of the public domain?

Santiago de la Mora, Head of books and libraries at Google in Europe, had his message clear. It’s the user who decides the need for Google and its products. There are today 1,8 billion Internet users, he says, where Google want to reach more readers, more revenue and engagement in Internet. Reading habits have changed since the introduction of the web, from the printed newspaper reading from cover to cover to more individual articles on specific topics. It’s a browsing mentality and more scattered reading. The user has a choice, the representative from the absolute biggest search engine on Internet emphasizes. You can choose other search engines if you would like. For Google the foremost goal is the user experience and for example the thought that you should be able to read books anywhere at anytime. ”It’s an enabler, not something instead of”, says de la Mora.

The informal motto for the company is ”don’t be evil”, which implies that they could be evil but decide not to, moderator Mikael Löfgren pointed out with the question: ”What is it that you are not doing that could be evil?” Answering this question as for others of that caliber, Santiago de la Mora was vague. That was neither surprising, nor the most important with the afternoon.

The five-headed panel of experts from the fields of publishing, journalism, library, European cultural journals, and archives, reflected on the presentation by Google, making several interesting points and posed some crucial questions:

”The dichotomy is not between digitization or printed texts, it’s about how to finance quality content in the future?”

”The state and the public domain have not taken their responsibilities in dealing with digitization. This has left the floor free for other innovative solutions like Google”

”Make a national all-inclusive cultural policy for digital times. We have to stop talk about preventing or compensating.”

”What do an open democratic society want to promote concerning digitization?”

Perhaps it was not a surprise that publishers were not present in the audience. Also politicians were glowing with their non-presence, except for two parties (m) and (fp). But it was a mistake. It’s obvious that the politicians have to lift the discussion to include the democratic and public domain view into digitization discussions, not only copyright laws, something it seems to be little awareness of. And the publishers have to dare to look this new threat to their traditional business models in the eye and start thinking of new ways to continue publish books. This seminar provided that opportunity.

The seminar was arranged by Göteborg Book Fair and Nätverkstan, together with Stampen, Göteborg&Co, Västra Götaland and Stiftelsen Framtidens kultur. It’s part of two conferences on this theme, the other one can be found here. Mikael Löfgren has written a report to introduce the topic (in Swedish) found at samladeskrifter.se.

Jan Inge Reilstad was together with artist Jörgen Svensson curating the art project Neighbourhood secrets during Stavanger European Capital of Culture in 2008. In the project eight artists from different parts of the world were invited to be in dialogue with Stavanger and Sandnes over a period of twenty months. The results were eight very different art projects as intervention in public space and part of city development.

Using art in city development raises questions of the role of the artist. What is your role as an artist? Can the result of a social process be called art? Jeanne Van Heeswijk, one of the artists in the project, was matched to work with Stavanger Hospital. They did a TV-soap, directed and performed by the staff at the hospital. The artist’s role was mainly to role the wheel chairs, taking care of ad hoc practical matters.

Nicholas Bourriaud puts forward in his essay Ustabile Forbindelser (Unstable Relations) in the book describing the Stavanger projects, a change in this relational and social art. A change that was set to the specific date 9/11. After the attack on the twin towers, he reasons that the art went from relational to more radical.

Within the EU, the discussions are going warm on how to make cities and regions more creative. In the Green Paper on the potential of the cultural and creative industries put forward this spring, ideas and incentives are put forward on how to do. One suggestion is: Read this book.

”Nabologashemmeligheter. Kunsten som byprosess ” (forlagetpress.no), edited by Jan Inge Reilstad. Look into Koro, Public Art in Norway. And for more ideas on city development and art look here.

Last week Arvind Lodaya from Srishti School of Art, Design and Technology in Bangalore held a seminar on Cultural Innovation in Göteborg. Find the video from the seminar below or click here. Read the a former post from the seminar here.

Cultural Innovation / Arvin Lodayan at HDK 1 from The Karnataka/WestSweden project on Vimeo.

Cultural Innovation / Arvin Lodayan at HDK 2 from The Karnataka/WestSweden project on Vimeo.

Cultural Innovation / Arvin Lodayan at HDK 3 from The Karnataka/WestSweden project on Vimeo.

Cultural Innovation / Arvin Lodayan at HDK 4 from The Karnataka/WestSweden project on Vimeo.

Wagner is said to have stated that if everything is destroyed, the nation clinging on to art will survive. A nation ignoring it’s art ends being a nation.

Arvind Lodaya’s thoughts of cultural innovation and democratizing culture seem to begin with the same standing point. Culture, art, innovation is done in everyday life among ordinary people – i e all of us. Without the social capital – all those things that count for most in the daily lives of people (to use one of the definitions put forward) – we will be poorer. And we seemed to have lost track of this.

Civil society is mentioned in every policy document now-a-days, from local, regional, and state level in Sweden to EU. We have to cooperate with civil society, we are told. Definitions vary and no-one seem to fully understand what it means. Another fact is that policy documents rarely reach ordinary people, Arvind Lodaya argues. ”Temples of Culture” are built and nurtured; artistic and cultural institutions whose existence only gather a few initiated and seem to exclude others. It’s dilemma not only of policy makers and politicians who put a lot of money into sustaining our cultural institutions. It’s something  also pursued by artists themselves, artistic universities, and cultural and art organizations.

Cultural Innovation is about art and culture found in our ordinary lives, is the message of Arvind Lodaya. This is where the driving force for cultural change takes form. The Indian context where he takes his staning point is also like a melting pot of cultures, languages, and people. Small-scale cultural entrepreneurs are found in every corner in the urban India; tailors, fabric producers, crafts, design, game, IT-experts, writers and so forth. In Europe cultural entrepreneurs are also small-scale, although working in a different fashion and structure. It’s in this small-scale environment innovation and new ideas start growing. How can cultural institutions facilitate everyday cultural innovation and what does the interface between an institution and social capital look like? What could policy makers do to support innovation within culture?

Arvind Lodaya’s answer is clear: Innovation needs to be nurtured rather than strangled. One way is to stop reducing people to only being customers and from policy level regarding them as much more complex than this.

See the slideshow of Arvind Lodaya here. A film of the seminar will be available on Internet soon. The seminar was held in cooperation between School of Design and Crafts, University of Gothenburg, Region Västra Götaland, Encatc and Nätverkstan on May 24 2010. More on Arvind Lodaya can be found here and under cateogory ”India” on this site.

Shiva Subramanian is a cultural entrepreneur. He has a business degree, which he doesn’t use, he says: ”That’s why it works”. His view is that businesses put up so many barriers, so finally you can’t be human.

He has set up a row of different small companies and run different ideas and initiatives. His idea is to just get going, build on a social network and ”no paperwork!” He owns the Sona Towers on Millers Road in Bangalore, and has put up a space on the fifth floor for other entrepreneurs such as internetradio, an architect, a lawyer, graphic designer. What is the key factor for success we ask? The informal setup, his social network and culture.

”This wouldn’t work if it wasn’t within the art.”

Indian Institute of Management, along Bannerghatta Road within a green garden domain, would love an entrepreneur like the ones on fifth floor. On the Centre for Entrepreneurial Learning the idea is to work within three areas: Research, teaching and training entrepreneurs, and incubator. In the incubator they look for unique and scalable ideas and a passionate team. During ”punchwhole meetings” they judge and try to punchwhole the idea and see how the entrepreneur respond to this. One challenge is to get the person focussed on the idea; a start-up work seventy percent with other things and not with the idea.

Alternative Law Forum is a collective of lawyers starting in 2000 with the idea that there is a need for an alternative practice of law concerning social and economic injustice. They have run several campaigns for sexual, women and civil rights and questions like: How do minorities get access to their rights?. The eleven laywers connected to ALF cover a large variety of issues, do research, campaigns and publish articles.

Running a perfume business these days is hard. Globalization has changed the market completely, and being a smaller business you just can’t compete with the large ones. The international connection is asked for by customers who would like to order a new perfume, and for a small business it’s just not possible. They have instead accepted to be in the second layer, Mr Vijayakumar explains, when he with love for his profession explains how it works.

The perfumery is one part of what they do at Vijayakumar Farm. The farm is named after the family name, where they have over the past few years planted over 250 species of plants and trees; endangered species, the sainted trees, spices and other things. One part is the breeding of a rare cow, which we are told, is both intelligent and has feelings. We also get to see a wonderful dance performance by Raadha Kalpa and the story behind traditional dance.

One sentence stay in your mind, said by one of the entrepreneurs: ”In India if you don’t succeed you die.”

The visit is part of the exchange program Linking Initiatives, an initiative between Region Västra Götaland and Karnataka in India. Read more under tag ”Bangalore” or category ”India”.

Twelve people working with different parts of the innovation system to support business ideas, counselling, mentorship, and financing for the SME field in Region Västra Götaland walk up the stage. They stand in a long row on the stage where some fifteen years ago the world’s well-known operas were performed. Storan was the former opera house of Göteborg and a cultural mark in Göteborg, a building that unfortunately has not gotten a proper new role yet after the opera moved to the new built opera house by the river in 1994.

This conference is about how to start and help new businesses through the innovation system in the region. There are representatives from incubators, financing, social businesses, counselling, mentorship and the middlemen that can answer questions and send you to the right place. Two of these mentioned that they work with artists, none of them put forward cultural and creative businesses as a potential area or possible clients to work with.

It’s interesting since at the same time, in Brussels and around Europe, the contribution of the creative industries is put forward as a high priority question. The state of Sweden has written an activity plan for how to support creative industries in Sweden, the Region Västra Götaland has one too, and so have some communities. Everyone lean on the figures from the EU commission from 2006 on the economic size of the field: 2,6% of GDP in Europe, 3,1% of the workforce and growing. This is where new jobs will be created.

But for the twelve people on the stage, and the presentators of the day, this fact seem to have passed by unnoticed. Not one mentioned this as a potential area or had strategies of how to encircle, define and find methods of how to work with this growing field. Perhaps it’s not so big in economic size compared to others in the larger economy, but isn’t every lost opportunity also a missed possibility?

Nätverkstan is working with an educational programme on creative industries aimed for the innovation system in the region on an assignment from Region Västra Götaland. We also work with Cultural Innovation as such and have two seminars with Arvind Lodaya from Sristhi School of Art, Design and Technology in May. Read this for more info.

Another buzzword in Europe is ”Innovation”. A word making the eyes of policy makers, economists and others shine with expectation. Last year in Europe was dedicated to the year of Creativity and Innovation and the creativity around how to get the attention from the EU Commission was interesting to follow.

As was said on the Forum of Cultural Industries in Barcelona recently, cultural and creative industries are still high on the priority list among cultural ministers in Europe. And with this also the question of how you could foster creativity and innovation within art and culture.  KEA European Affairs was commissioned last year by EU to do a study showing with facts how culture in itself had an impact on creativity.  Interesting, but is culture and art necessary always creative? And for the concept of innovation we are often stuck with the classical understanding of the word; as an invention you get patented, often found within medicine and technique. Structures are built to support and foster creative ideas within these fields, often together with technical Universities.

How does that apply on cultural products and artistic expressions? Very few of these can be patented. What would be innovation in a cultural and artistic context? What is cultural innovation? Where is the driving force for (cultural) change in society? How does cultural innovation happen?

On a meeting last week with one of the finance and support structures for SME’s put up by the Swedish state, two things were evident. They had never given finance support to cultural entrepreneurs as they could remember, and on a discussion on innovative ideas, art and culture was not on the agenda.

In May and June, Region Västra Götaland will host Arvind Lodaya, Senior Faculty and Dean, Research at Sristhi School of Art, Design and Tecnology, and an artist from Bangalore (India) as a visiting Professor. His working place will be Nätverkstan and his main focus is cultural innovation. Two seminars will be held in Göteborg to explore the topic together with participants.

Download the invitation here: Cultural_Innovation.pdf . You can also download a discussion paper by Mr Arvind Lodaya here: arvindlodaya_discussionnote.pdf. More can be read of Arvind Lodaya and Srishti School of Art, Design and Technology here. and here The residence is part of the programme Linking Initiatives, a cooperation between the state of Karnataka and Region Västra Götaland.

Last September Department of Culture together with Department of Enterprise, Energy and Communications proposed to put around 70 million SEK (around 7 million euro) in developing the cultural and creative sector 2009–2012. The aim is to create better conditions for entrepreneurs within culture to develop their business ideas (for Swedish readers look here). Exactly how this will be done is still shrouded in mystery. As it seems it will be done in dialogue on an institutional level. But where are the actual cultural entrepreneurs?

In Region Västra Götaland about the same has been proposed by the Secretariat of Culture together with the Regional Development Secretariat (Trade, business and industry development). An action plan has been developed with ideas on how to work with enterprise development within the cultural field.

One idea, on both state and regional level, is that first of all you need to train business coaches in cultural and creative industries in how this field works. The thought is that money is already put into support like incubators, mentoring, coaching to small and medium enterprises, but these hardly ever reach the cultural entrepreneur. A good thought. Of course this support should also encompass the cultural field. But why hasn’t it so far? Well, basically since all the requirements and methods for support, coaching and mentoring are built on the traditional industry. The thought that other conditions and circumstances might be claimed in the cultural field, is often met with a sigh: ”Oh, those Artists think there are so special!”. It’s based on a thought that Artist consider themselves as an elite with very special conditions, a notion also found in the report from the Committee of Inquiry on Cultural Policy last year.

It leads to two thoughts. One is that if Artists find that there are specific conditions in running a business within their field, if this is their notion, the only way to handle it must be to find out what bearing it has. The other is that business coaches easily falling into the argument that there is no difference running a cultural business than running something in other areas have probably never taken the time or effort to seriously analyze how it works running your own business within culture.

Just step into any Art Exhibition Hall in any country, like the exhibition now running at Röda Sten by Artist Sislej Xhafa. Sit down in front of his gigantic sculpture of Italian Prime Minister Berlusconi and reflect on: What is the business model behind this Artist? What is the product he is selling? Could he live on that as a business idea, and if not, what are relevant questions and suggestions to help him find ways to live on his Art?

Nätverkstan has the assignment from Region Västra Götaland together with other partners within culture, to put together a program; training business coaches on how the cultural and creative industries work, and how cultural entrepreneurs run their organizations or businesses. We will keep the readers posted on how this will work out.

Göteborg University is planning a one-year master on Art an Entrepreneurship. The idea is that students start in Göteborg and do part of the education in Bangalore, India. Hopefully the part in Bangalore would be Srishti School of Art, Design and Technology.

A base for the cooperation would be student exchange, where Indian students go to Sweden and the other way around. For Swedish students there are great opportunities in learning a completely different environment, spend a longer time in a different context to get input about Art and entrepreneurship by mixing the theoretical with social practice.

Satyajit Ray, the very well-known Bengali (Indian) filmmaker (1921-1992) says in his book first published in 1976, that he learnt one lesson of film making. It is ”(…) by far the most physically demanding of all activities that are dignified by the epithet ‘creative’”. ”The whole process takes place in three broad stages: writing, filming and editing”, he writes and continues: ”All three are creative; but while in the first and the third one uses mainly one’s head, the second calls for the use of all one’s faculties – celebral, physical and emotional – going full steam at all times.”

Somehow our meeting at Toonskool, the education on animation, is about this. It’s about film making with animation, where you need several skills: craftsmanship of animation, cinema and film, filming, lighting, editing…Toonskoll started in 2004 and is India’s first degree programme in animation we are told. They have around 1000 students around India and the school is about the Art of animation. The focus is on the Artistic side and they even offer a course in acting so the student will better understand movement on stage as they animate their films. The concept is a lot about ”learning by doing” with the idea that you learn from your mistakes.

School of Film Directing in Goteborg has prolonged ideas of starting a school of animation in Sweden, and in the light of Toonskool, this seems necessary. How else will the field of animation evolve? Tarik Saleh, a film maker in Sweden, just launched the first full-length animated film in Sweden, Metropia (see clip below), a great piece of work. But how do you get more people involved in such risky and difficult projects? How do you make sure that skills are there for future projects?

An interesting discussion where film making, film directing and animation films seem very close in the thinking behind the making.

The visit is part of an exchange set up by Region Vastra Gotaland and Karnataka. Read o former post on animation in West Sweden and the making of Metropia here.

At 18.30 Bangalore time, people from three different places in the world; Göteborg, New Dehli and Bangalore, opened a communication with each other. Through shouting into a well.

Mandana Mogghadam, based in Sweden is the Artist behind the project. If you shout down to a well it echoes and sounds like you get a respond. What if someone was on the other side hearing your shouting and responded? What if we could communicate through the soil to the other side? The idea is fantastic and also reminds me of the tail as a child in Sweden that was said when digging in the ground. If you dig long enough you come to China.

In Bangalore the well was built by local expertize at the Jaaga. The gallery is in itself an interesting story. It’s built as a construction-site, open-air, with recycled billboards as walls. The grounds are lent to the Artists running it by the Archtitect V Naresh Narasimham who runs an architect firm near by and owns the land.

At the end of the evening a group of people from the native tribe Adivasis, situated in the central parts of India. They live in poverty and face two different threats, one being they are constantly abused by other groups and don’t get the justice they have a right to, secondly by governement who is trying to solve a growing middle class in India by taken on traditionally farming and forrest land. The performance was part of a round-trip to engage people from all over India in their fight. An interesting mix of Art, global communication, social practice and activism at an open gallery for anyone to drop in to.

The visit is part of the exchange between Karnataka, India, and Region Västra Götaland, Sweden that started in 2007.

”There is something furiously wrong with the University!”

On the seminar ”Education in Cinema: a framework for studies and skills training” in Bangalore on the fourth of December, cinema and film education was debated. There is a need for film education with a holistic and artistic point of view, not only the handicraft on how to handle technical equipment, one statement was. On the other: Why make a dichotomy between commercial films and non-commercial? Is one more valuable than the other? And finally:

The Film Academy had invited in association with Centre for Film and Drama, and the showcase was the Film School of Directing at the Göteborg University. A unique example of film directing education also in Sweden, and it has been very successful. The audience, with representatives from film society in Bangalore, University,  animation, film associations and filmmakers, agreed  that there is a need for an education similar to the one in Göteborg. The debate was rather on who should take this initiative and why on earth has the University not taken it already? It’s their job to provide good education with different content, but they haven’t done anything so far? Prakash Belawadi, well-known filmmaker and theatre person in Bangalore, is straight forward in his opinion and with persistent states the above quote.

There is a balance between creativity and academy, is the experience from the Artistic faculty in Göteborg. A balance that is difficult sometimes and the only way to deal with it are to guarantee Artistic quality and always keep close contact to the Artistic practice. Not so easy, when you simply get caught up in the structures of the academy as a headmaster or lecturer. As the old saying that you suddenly defend the structure you were opposing once you work within it. It’s difficult to stay oppositional or even critical within the system.

The visit is part of the exchange between Karnataka, India, and Region Västra Götaland, Sweden that started in 2007.