Archive för Nätverkstan

During two intense days at the guesthouse Slussen, placed right by the ocean side, Nätverkstan gathered all staff to discuss the coming year. In the sunny August-light, the focus was the future vision aiming for Nätverkstan the year 2020.

Two positions were explored, inspired by a method used by Cristina Ortega Nuere, University of Deusto in Bilbao. The first was to envision the catastrophe. Everything had gone wrong. Two and two we discussed things like: What happened? What were the factors leading to the catastrophe? What was missing? The second was to envision the success. Nätverkstan was the most talked about cultural organization in Europe, everything turned into to gold in our hands. What had gone so well? What were the factors leading to such a success, what had been in place? What were the success criteria?

To envision the organization in such terms, pretending it was 2020 and looking back on these two scenarios, opened an intense discussion on where the organization is now, the content, projects, economy, workload, joy and so forth. We ended with a list of conclusions of things we could see were important for the planning of activities in 2011.

We also took help of communication consultant Kent R Andersson and talked about different communication methods. Everyone ended outside on the porch in preparing a small presentation of a colleague. Intense, a lot of fun, and important!

Another buzzword in Europe is “Innovation”. A word making the eyes of policy makers, economists and others shine with expectation. Last year in Europe was dedicated to the year of Creativity and Innovation and the creativity around how to get the attention from the EU Commission was interesting to follow.

As was said on the Forum of Cultural Industries in Barcelona recently, cultural and creative industries are still high on the priority list among cultural ministers in Europe. And with this also the question of how you could foster creativity and innovation within art and culture.  KEA European Affairs was commissioned last year by EU to do a study showing with facts how culture in itself had an impact on creativity.  Interesting, but is culture and art necessary always creative? And for the concept of innovation we are often stuck with the classical understanding of the word; as an invention you get patented, often found within medicine and technique. Structures are built to support and foster creative ideas within these fields, often together with technical Universities.

How does that apply on cultural products and artistic expressions? Very few of these can be patented. What would be innovation in a cultural and artistic context? What is cultural innovation? Where is the driving force for (cultural) change in society? How does cultural innovation happen?

On a meeting last week with one of the finance and support structures for SME’s put up by the Swedish state, two things were evident. They had never given finance support to cultural entrepreneurs as they could remember, and on a discussion on innovative ideas, art and culture was not on the agenda.

In May and June, Region Västra Götaland will host Arvind Lodaya, Senior Faculty and Dean, Research at Sristhi School of Art, Design and Tecnology, and an artist from Bangalore (India) as a visiting Professor. His working place will be Nätverkstan and his main focus is cultural innovation. Two seminars will be held in Göteborg to explore the topic together with participants.

Download the invitation here: Cultural_Innovation.pdf . You can also download a discussion paper by Mr Arvind Lodaya here: arvindlodaya_discussionnote.pdf. More can be read of Arvind Lodaya and Srishti School of Art, Design and Technology here. and here The residence is part of the programme Linking Initiatives, a cooperation between the state of Karnataka and Region Västra Götaland.

Last September Department of Culture together with Department of Enterprise, Energy and Communications proposed to put around 70 million SEK (around 7 million euro) in developing the cultural and creative sector 2009–2012. The aim is to create better conditions for entrepreneurs within culture to develop their business ideas (for Swedish readers look here). Exactly how this will be done is still shrouded in mystery. As it seems it will be done in dialogue on an institutional level. But where are the actual cultural entrepreneurs?

In Region Västra Götaland about the same has been proposed by the Secretariat of Culture together with the Regional Development Secretariat (Trade, business and industry development). An action plan has been developed with ideas on how to work with enterprise development within the cultural field.

One idea, on both state and regional level, is that first of all you need to train business coaches in cultural and creative industries in how this field works. The thought is that money is already put into support like incubators, mentoring, coaching to small and medium enterprises, but these hardly ever reach the cultural entrepreneur. A good thought. Of course this support should also encompass the cultural field. But why hasn’t it so far? Well, basically since all the requirements and methods for support, coaching and mentoring are built on the traditional industry. The thought that other conditions and circumstances might be claimed in the cultural field, is often met with a sigh: “Oh, those Artists think there are so special!”. It’s based on a thought that Artist consider themselves as an elite with very special conditions, a notion also found in the report from the Committee of Inquiry on Cultural Policy last year.

It leads to two thoughts. One is that if Artists find that there are specific conditions in running a business within their field, if this is their notion, the only way to handle it must be to find out what bearing it has. The other is that business coaches easily falling into the argument that there is no difference running a cultural business than running something in other areas have probably never taken the time or effort to seriously analyze how it works running your own business within culture.

Just step into any Art Exhibition Hall in any country, like the exhibition now running at Röda Sten by Artist Sislej Xhafa. Sit down in front of his gigantic sculpture of Italian Prime Minister Berlusconi and reflect on: What is the business model behind this Artist? What is the product he is selling? Could he live on that as a business idea, and if not, what are relevant questions and suggestions to help him find ways to live on his Art?

Nätverkstan has the assignment from Region Västra Götaland together with other partners within culture, to put together a program; training business coaches on how the cultural and creative industries work, and how cultural entrepreneurs run their organizations or businesses. We will keep the readers posted on how this will work out.

It’s difficult to confirm an exact figure, some show about seven hundreds different cultural journals are produced in Sweden covering areas like Art, society, philosophy, feminism, environment, design, literature and much more. This wide flora of voices in the societal debate has been seen as an asset, even a vital condition, in Swedish debate and democracy. With the journals interest and knowledge in specific areas, and deep analysis combined with reflection, they are often the first to highlight processes, discussions, injustices, trends, and social issues. And the larger newspapers are soon to follow. Not that everything published is liked by everyone, but it’s an important voice, a vital piece in the democratic puzzle.

The situation for these journals is somewhat peculiar. 134 journals sent an application to The Swedish Arts Council last year, 103 printed cultural journals and 16 Internet based got a small state support for production. It’s a support designed to cover loss. Practically this means that to be obliged for this support you must show a minus on your account, an economic loss, each year. Not difficult at all. In fact, hardly any of these small journals have money enough to pay all the people involved. They are produced in a combination of voluntary and professional work. Nevertheless, this has for years held them in a tight economic grip. If you would make a small profit, you loose the support. So, there is no incentive to try to build a strong economy. Finally the Department of Culture is suggesting that this condition of loss is abolished from the support. It’s been quite contradictory in the dialogue with the journals, a new decision would aslo go more in line with the era where state and regional institutions talk about, and often require, external funding such as sponsorship or other solutions.

The Swedish Arts Council has during the last two years been vague as to how and if the production and development support will be changed due to proposed changes from the Government, especially due to changes proposed in last years Culture Bill. And it’s still a big cloud of uncertainty. We are now into the first quarter of an annual year and many, as for instance the Cultural Journal Workshops, don’t know if they will be able to continue their work or not. Plans made and activities have to wait for the decision that has not yet been taken.

A necessary step is distribution. Another area in limbo, where the Swedish Art Council is signaling this should not be of state responsibility anymore. With the small numbers of subscribers and small portion of sold numbers each month, a reality these journals face, they are not the most attractive pieces for a bookshop to keep on the shelves. You can argue for democracy or the important input these make on the debate climate in Sweden. If they don’t bring in money, they will not be put on the bookstore shelves. This suggests for a specific solution for distribution and marketing of small-scale journals, something that has been done. Nätverkstan has since 1998 held a support from the Swedish Art Council, that from 2005 grew to be quite substantial, to build up and offer distribution network, register solutions and marketing. Now the future is uncertain. For Nätverkstan it’s of course sad. It’s a core activity. Over the years a strong distribution network of 387 bookstores, museums, and other retailers around Sweden has been built. For the cultural journals it’s very serious. It will result in very few or no distribution channels. And what for? It can hardly be the money.

The budget post where cultural journals are found in the state budget is called “Culture, media, faiths and leisure” (my translation, in Swedish: budgetområde 17, Kultur, medier, trossamfund och fritid) and was last budget year 10.3 billion. Cultural journals got around 22 millions in production- and development support in 2009, which is 0,2% of the budget post. Distribution support was last year 1,550 million SEK, a disappearing small part of the same post.

Read about the consequences for the Cultural Journals if the distribution line is cut in the report newly published by Nätverkstan: konsekvenserna.pdf.

Read more posts on cultural journals, such as Cultural Journals in Sweden and “Time for culture” • The Swedish Culture Bill or at the debate at the site of Förening för Sveriges kulturtidskrifter (the Association for Swedish Cultural Journals).

The Culture Bill, Tid för Kultur (my translation: Time for Culture) can be downloaded here: a7e858d41.pdf.

The fact that the Cultural scene is complex and consists of multidimensional relations, networks, and processes is nothing new. Most people, from Artists to politicians, agree that getting an overview of this area is more or less impossible. On a theoretical and general level, that is. When it comes to writing policies, discussing development of the field, and the role of creative industries, all seem forgotten. The awareness of the complexity goes down the drain. When it comes to policy the consensus around the Cultural field is overwhelming.

What are the consequences? Misguided and ill-substantiated proposals are formed; that, if really bad can endanger the Cultural life rather than catalyze it’s potential. This was evident not least in the work done by The Committee of Inquiry of Cultural Policy in Sweden, and the report presented by them last February.

David Karlsson, Chair of Nätverkstan, puts the light on this in his new book A Cultural Policy: money, art and politics to be published on February 12. David Karlsson was part of the Secretariat connected to the Committee for one year, after which he left because of bad management. The book is in many ways his respond to what should have been put forward in the report on Cultural policy presented by the Committee. But it’s not only that. It’s the first attempt in later years in Sweden of taking a grip of the whole area of Art and Culture.

The fifteen chapters cover a whole range of areas and processes such as Culture, Economy, Industry, Figures, Democracy, Production, Quality…All areas with it’s own complexity, and put together, even more diverse. Together with very concrete examples of consequences for Cultural policy, he reaches his own thesis (a conclusion of a reasoning in the first part of the book, my translation): “Firstly, every political action directed towards the Cultural field, to have any prospect of leading to results, have to build on an understanding of the complexity of the field. Cultural policy needs to become more complicated to be able to operate less complicated. The second conclusion is that a free and independent Art is an absolute condition for all activity within the cultural economy”. This is one reason why it’s necessary to separate Art from Culture and discuss different policy within the different areas.

One of the other discussions is that of Cultural Production. All Cultural products that can be digitalized will be digitized. These products will be for free (which follows the thought of Chris Anderson in his book Free). Cultural life is torn apart in two areas; one where digital Cultural products goes towards being for free, the other being that productions such as concerts, theatre and dance performances will become more expensive.

Several posts have been written at this site before on the topic of Cultural policy. Look under Swedish Cultural Policy, “Time for Culture”, Culture should mainstream all policy, Art and creative industries, The Creative Industries: Ten years after, and many more.

For those of you curious of what we do at Nätverkstan, download the following pdf: this-is-nv or click on the images below.

Here we describe some thoughts and points of our activities. Gives an idea. This whole blog is about leaving traces of our activities, seminars we go to, meetings we attend, projects and workshops we run or are being part of, reflections and thoughts. Nätverkstan is based in Göteborg and work on national and international level.