Posts with tag Business idea

Heading towards the ”L” building for our meeting with Kristin Skogen Lund, Head of Telenor Nordic Operations, we walk through the colourful pillars by French artist Daniel Buren and looking up on the opposite house facade, we can read the neon-lit statements by the American artist Jenny Holzer.

It gives an interesting framework for our meeting.

Mobile operations company Telenor’s head office in Fornebu outside Oslo was built in 2002 and hosts around 6000 employees. An integral part of the work environment is the presence of art and culture, the website states, and Telenor has a collection of around 700 art pieces from contemporary artists.

Kristin Skogen Lund has been selected Norway’s most powerful woman by Kapital magazine. She has been head of the newspaper Aftenposten and, she is on several boards among them Det Norske Kammarorkester.

We are curious of her leadership experiences and what she would say would be most important content in a leadership development programme for culture. Nätverkstan is developing a leadership programme specifically for culture; well-known artistic director Sune Nordgren is Chair of the interim board for the project. Our ambition is to learn from different leadership areas, also the perspective from the different Nordic countries.

”The one who has the overview rarely has the deep insight. And the one with deep insight has rarely an overview.”

The dilemma is of course crucial if you are the Head of a large company such as Telenor, but is also a question for smaller organizations. How do you balance having an overview of the organization with deep and specific knowledge of the field you are in? At what size of organization do you loose the specific insight as a leader?

”Telenor is a large company that has a strict hierarchic structure, is goal oriented and work with goal hierarchies. This doesn’t work in culture. Instead it’s often vision oriented. The questions need also be asked: Who are we work for? Who is the public to be reached by our vision?”

A competence for a leader of a cultural institution we discuss is the ”translation competence”; the skill of being able to explain and talk of the artistic work with people outside of the institution. Any cultural institution needs to build relationships and cooperation with people from different areas from politics to business to other art fields. The skill of engaging and explaining the work for people with no knowledge, perhaps not even interest, is important.

A leadership programme should encompass the possibility of self-reflection and getting out of your comfort zone. Having courage, being able to analyze complex situations and build concrete actions, engage in your ideas, and knowing your own limits and possibilities are skills Kristin Skogen Lund stresses as important.

Read more on cultural leadership here.

Steve Jobs giving a speech at Stanford University on June 12, 2005, on his life lessons. Three stories from his life; the story of connecting the dots, love and loss, and about death.

Kungliga Operan, the Royal Opera in Stockholm, was filled to the rim with people from politics to culture in a grand opening event arranged by Svenska Postkodslotteriet, Swedish Lottery,

The event was the closing celebration of three days where Nobel Price winning scientists, researchers and others had come together to discuss on how the world could become more sustainable. And it was also an introduction to the Lottery’s new fund of 100 million SEK per year for artistic and cultural projects.

The amount can be compared to the newly formed state authority Kulturbryggan, with the aim of distributing 25 million SEK to innovative cultural projects. An additional 25 million SEK is hoped to come from business life.

For Sweden having lottery money for culture is a new thing. Within sports we’ve seen it before, but for culture it’s new. The Lottery is part of a Holland-based and privately owned group of companies Novamedia, and has, as they describe themselves, both a commercial company and non-profit association. Through sales of lottery they bring in money that can be distributed to charity, a model they call ”marketdriven charity”.

It was a star-dense evening with Nobel Price winner in literature, Nadine Gordimer; musician Melody Gardot; and 42nd President of United States and running the Clinton Foundation, Bill Clinton. There were music by children in Il Sistema, dance performance, choirs and many others. They all represented how culture makes the world a better place. It was no doubt of the Lottery’s intention to with this lavish event take Swedish cultural life and political structure with storm.

The UK’s top business lobbying organization CBI is calling for better recognition of the creative industries contribution to British economy, the Guardian says in an article last Friday (March 25).

On a talk at Pinewood Studios (where films like Harry Potter and James Bond were filmed) the CBI General Director John Cridland  gave his support and worry of the British Film Industry and was saying:

The creative industries are a big part of the CBI’s plans for a more dynamic and rebalanced economy, and the country’s future success is tied up with their success. I think they’re a part of the business community that deserves championing.

Read the article here. And read more on posts on UK here.

Facebook is said to be valued to around USD 50 billion, Twitter to around USD 10 billion, and The Huffington Post was  recently sold to AOL for the sum of USD 350 million. What’s new about this? The value created was mostly by people working for free.

Read the article At Media Companies, a Nation of Serfs in New York Times by David Carr on, you could say, the world’s unintentional entrepreneurs.

It may sound like a futuristic, or even slightly crazy project, to travel from Gothenburg to Bangalore in search of a developer that could build a framework iPhone application, a white label, for Swedish cultural journals. But we did it anyway.

Nätverkstan has been providing services like accounting and distribution to cultural journals for over a decade. We were among the first organizations in the cultural sector in Sweden to host our own web server and we have always tried to use new technology to empower the small-scale publisher. It is about time we find a way to get the cultural journals their own applications. And we need to find the right solutions, cheap but still meaningful and user friendly.

Why Bangalore? Are there really no able developers in Sweden? Of course there are, and we have talked to some of them. And we have learnt a lot, especially by hosting our own online bookstore, Samlade skrifter. But through Västra Götaland’s strategic cooperation with the Karnataka region, we have been able to assist in the development of our first international subsidiary company, NamNätverkstan, based in Bangalore. It is our aspiration that the project to develop applications for Swedish cultural magazines could be our first cooperation. Our colleague in Bangalore, Anand Varadaraj, has been immensely helpful in setting up meetings.

And it was in Bangalore that the IT-revolution really started in the 80s. Try googling Infosys, if you haven’t already heard of them. In every nook and corner of Bangalore, young engineers, many of whom started their career at Infosys, now emerge as entrepreneurs of their own. Many of them work in the explosive mobile sector. For an organization looking to learn more of mobile applications and to develop for their clients, like us, it feels like coming home.

After an early morning arrival, some hours of sleep and a late breakfast, we set of to our first meeting with a company, Mobisy.  From what we could learn from their website they had developed a really interesting platform called Mobitop, enabling them to port standard web development script languages to all the major mobile platforms. Impressive indeed! We were equally impressed with their young CEO Lalit, who immediately understood our needs and raised a few interesting questions of usage and further development.

To be continued…

Text: Carl Forsberg, Nätverkstan

Johanna Abrahamsson is a rope walker and hula hoop dancer living outside of Uddevalla, a bit north of Göteborg, and with an enthusiasm that is directly catching.

She started with rope walking at a young age, inspired and picked up by the local (and internationally known) rope walker Reino, who devoted time and energy into the young girls progress. She has since then continued with formal education in circus, worked as a freelancer and with circuses in Sweden and elsewhere. She now wants to start a circus school for children in the area where she lives. In a way going back to where she started herself.

It’s the last day of the course ”Learn more on Cultural Industries!” for business advisors. Johanna Abrahamsson is one of the invited artists describing her work and how she does to live on her art. It’s hard to resist her joy over her profession and the possiblities she foresee for the local area.

How should business support to local small-scale cultural businesses and freelances like Johanna’s be designed to be able to see and pick up the potential in this field?

For two days visual artists, dancers, film-makers, and producers have gathered to together with Sian Prime and ourselves find ways to pursue the artistic career and meet challenges.

Things from finding who you need to talk to, what is the next step, who is the customer, audience or client has been discussed; as well as how do you make best use of your time, killing the worst ”truths” about marketing and adjust the marketing plans for the situation for the artistic practice; and things like budget, pricing and costing.

It is nothing like sharing experiences, asking challenging questions to each other, and create a room for structured reflection and ideas. The Indian notion of ”fearless listening” fits very well to describe the sharing which can make all the difference.

The project is a cooperation between Nätverkstan and GoDown Arts Center in partnership with Sian Prime (UK), during 2010 funded by Swedish Inistute. Look under Kenya for more.

Yesterday was the start of the education in cultural industries aimed for business advisors. Ten participants from different organizations giving business advise to small-scale entrepreneurs drove through the snow-storm hitting West Sweden to meet at Innovatum in Trollhättan to discuss cultural entrepreneurship.

Today the turn came to business advisors in Skaraborg, a county council of fifteen municipalities, where twelve advisors from different parts came to Skövde for the training in cultural and creative industries. Questions like: What does these industries consist of? Cultural entrepreneurship, how does it work? And discussions of business models in culture, cultural policy and enterprise policy, cultural and economic capital and things like: Are there differences running a cultural enterprise compared to enterprises within other areas?

Several artists presented their work, challenges and how they did to live on their art. Graphic Designer Mattias Nilsson who runs Kning Disk was there via Youtube.  Annika Törnqvist told her story as a musician and put economic figures on the different projects she is running, both as a musician, but also as a project manager.

Ceramist Pia Törnell told her story as a freelancer and the company StudioK. In the lattter, she and her husband produce their own products from idea to developing the moulds to get the perfect result, to  the finished unique products. At the same time as they lay the roof or build the walls to the studio and production hall where, in the future, every part of the production can be done.

Multiskilled is an understatement in describing the competence and skills these artists possess!

Read more on related topic here.

At the Summer Academy ”The Art of living on Art” starting on June 14 eleven participants from fields of music, film and visual art gathered to develop their future ideas and what steps to take to find ways to live on their art. The Academy is an initiative started by Academy of Music and Drama in Göteborg together with Nätverkstan, this year involving teachers from the all different artistic faculties.

Workshops are combined with lectures and examples of artists finding their way to live on what they do. One of the latter is the amazing guitar duo Gothenburg Combo. David Hansson and Thomas Hansy met during at the Academy of Music and Drama in Göteborg where they studied classical music, started up a band and is now touring the world playing acoustic guitar – one of the hardest instruments to try to make a career of, we are told.

They started during the education by setting up scheduled jams every Friday. No excuses were allowed to skip these sessions. No matter how you felt, if a nail was broken (they use their nails when playing), family reasons or whatsoever were reasons enough to cancel a session. You showed up and delivered something. The thought was simple: In working life you have to deliver. This was a good schooling into what that means.

They say that there is no miracle formula to reach success. It’s about delivering the best you can at every session. To work hard. Traditional marketing has not worked, they found, it’s difficult to plan and do a market strategy. Instead other things has shown important, such as networking and always work on reaching high artistic quality. A collection of many small steps in a mixture has been a way to work and, it showed a way to success. A mixture of sending material to possible partners and concert arrangers and playing at large and small concerts around the world. One example of how they work is on the tours around the world where their motto is to always come prepared, so they do not, like many other artists, have sit and practice in the hotel room into the last minute before the concert. They use the time to network, meet possible new contacts, jam with other artists for inspiration or just connecting with other musicians.

”It’s all or nothing.”

”We have created an urge for our music.”

The Summer Academy ”The Art of living on Art” is a ten week university course for professionals within the artistic professions. Read more here.

The incubator Centre Dansaert Centrum, Creative Business Centre, is placed in the central Flemish part of Brussels that has become very hip and popular. A few years ago the area was run down and a place many avoided. And we know the story.

Artists moved in, gradually the status of the area grew. Today it has been renovated with apartments and shopping area. It has kept the small-scale feeling and in every corner and street you find them; the energetic people designing clothes, selling craft, running second hand stores, hat designers, architects, coffee shops and others.

For Centre Dansaert Centrum it was an attractive place to have an incubator. It’s an attractive spot, but too expensive for newly started initiatives. In the old storage building with origins back to 1870s, offices and space were created to host small and newly started companies. Today they have around fifty entrepreneurs in the building.

To get a place you introduce your project or idea to Fabien Lambert. You apply on an already existing idea or project. You pay one set amount per month and everything is included: Rent, advice and support on business plan and development, electricity and other related costs. There are eight incubators in the region, financed publicly by Ville de Bruxelles and Region Bruxelles-Capitale and of course the competition between the incubators and funding is there.

Two enthusiastic entrepreneurs and one gallerist meet us; one musician running the music company Cypres; one of the owners, Benoît Vancauwenbergh, of a fairly new communication agency 6+1; and the man behind the small gallery specialized on African artists, Nomad Gallery.

The visit was part of a joint meeting between Eurocities and Encatc in Brussels 1-2 of June 2010. Read about other incubators under the category ”Incubators” on this site.

Shiva Subramanian is a cultural entrepreneur. He has a business degree, which he doesn’t use, he says: ”That’s why it works”. His view is that businesses put up so many barriers, so finally you can’t be human.

He has set up a row of different small companies and run different ideas and initiatives. His idea is to just get going, build on a social network and ”no paperwork!” He owns the Sona Towers on Millers Road in Bangalore, and has put up a space on the fifth floor for other entrepreneurs such as internetradio, an architect, a lawyer, graphic designer. What is the key factor for success we ask? The informal setup, his social network and culture.

”This wouldn’t work if it wasn’t within the art.”

Indian Institute of Management, along Bannerghatta Road within a green garden domain, would love an entrepreneur like the ones on fifth floor. On the Centre for Entrepreneurial Learning the idea is to work within three areas: Research, teaching and training entrepreneurs, and incubator. In the incubator they look for unique and scalable ideas and a passionate team. During ”punchwhole meetings” they judge and try to punchwhole the idea and see how the entrepreneur respond to this. One challenge is to get the person focussed on the idea; a start-up work seventy percent with other things and not with the idea.

Alternative Law Forum is a collective of lawyers starting in 2000 with the idea that there is a need for an alternative practice of law concerning social and economic injustice. They have run several campaigns for sexual, women and civil rights and questions like: How do minorities get access to their rights?. The eleven laywers connected to ALF cover a large variety of issues, do research, campaigns and publish articles.

Running a perfume business these days is hard. Globalization has changed the market completely, and being a smaller business you just can’t compete with the large ones. The international connection is asked for by customers who would like to order a new perfume, and for a small business it’s just not possible. They have instead accepted to be in the second layer, Mr Vijayakumar explains, when he with love for his profession explains how it works.

The perfumery is one part of what they do at Vijayakumar Farm. The farm is named after the family name, where they have over the past few years planted over 250 species of plants and trees; endangered species, the sainted trees, spices and other things. One part is the breeding of a rare cow, which we are told, is both intelligent and has feelings. We also get to see a wonderful dance performance by Raadha Kalpa and the story behind traditional dance.

One sentence stay in your mind, said by one of the entrepreneurs: ”In India if you don’t succeed you die.”

The visit is part of the exchange program Linking Initiatives, an initiative between Region Västra Götaland and Karnataka in India. Read more under tag ”Bangalore” or category ”India”.

Twelve people working with different parts of the innovation system to support business ideas, counselling, mentorship, and financing for the SME field in Region Västra Götaland walk up the stage. They stand in a long row on the stage where some fifteen years ago the world’s well-known operas were performed. Storan was the former opera house of Göteborg and a cultural mark in Göteborg, a building that unfortunately has not gotten a proper new role yet after the opera moved to the new built opera house by the river in 1994.

This conference is about how to start and help new businesses through the innovation system in the region. There are representatives from incubators, financing, social businesses, counselling, mentorship and the middlemen that can answer questions and send you to the right place. Two of these mentioned that they work with artists, none of them put forward cultural and creative businesses as a potential area or possible clients to work with.

It’s interesting since at the same time, in Brussels and around Europe, the contribution of the creative industries is put forward as a high priority question. The state of Sweden has written an activity plan for how to support creative industries in Sweden, the Region Västra Götaland has one too, and so have some communities. Everyone lean on the figures from the EU commission from 2006 on the economic size of the field: 2,6% of GDP in Europe, 3,1% of the workforce and growing. This is where new jobs will be created.

But for the twelve people on the stage, and the presentators of the day, this fact seem to have passed by unnoticed. Not one mentioned this as a potential area or had strategies of how to encircle, define and find methods of how to work with this growing field. Perhaps it’s not so big in economic size compared to others in the larger economy, but isn’t every lost opportunity also a missed possibility?

Nätverkstan is working with an educational programme on creative industries aimed for the innovation system in the region on an assignment from Region Västra Götaland. We also work with Cultural Innovation as such and have two seminars with Arvind Lodaya from Sristhi School of Art, Design and Technology in May. Read this for more info.

The two women at Print Design in Lidköping are keeping very busy. They do prints for porcelain and when we visit they are about to start working with gold details, something that takes patience and precision. The knowledge they have is rare and they have kept their aims high. Their small business have had a fairly steady stream of orders since the start in 2006 when Rörstrand closed down the porcelain factory. Now it’s particularly busy. Print Design got a large order to do all the prints to the porcelain for Swedish Crown Princess Viktoria’s wedding in June and also the memory porcelain sold to the public.

The story is not un-known of these days. Rörstrand started their business producing ceramics and porcelain in 1726 in Stockholm. They grew quickly, got well-known for the quality porcelain and from 1936 the main office was placed in Lidköping together with the factory, employing around 1500 people (about 25.000 inhabitants in Lidköping) in the beginning of 21 century. In 2005 the owner, Finnish Ittala, decided to close down the factory due to the heavy investment costs of new ovens and move the business from Lidköping. All employees lost their jobs. For the small porcelain-town Lidköping, situated right at the south end of the lake Vänern in Sweden, this was of course a disaster. The porcelain factory and the shop attracted around 450.000 visitors each year. Closing down meant a catastrophe. The municipality got cold feet and the landlord stood with thousands of square metres empty space.

Gunnar Hansson, who had been working at Rörstrand, got the question if he would try to do something with the empty space and started slowly building on what today is a cluster of small-scale businesses, small production space for ceramics and porcelain, education in ceramics and a porcelain Museum. To have a platform to work from, he started the development company, Rörstrand Kulturforum with the aim of developing Rörstrand’s factory area to an attractive area for ceramic production. They started from scratch where people who had been working for the same employer as long as twenty years, were suppose to become entrepreneurs and needed education in things like how to do a budget, how the selling process worked. They also wanted to start the production of ceramics again, but where was the market for producing ceramics to a reacenable price? If you produce more than 30.000 cups you make them in Bangladesh, Gunnar Hansson tells us, and 30 cups you can produce in your own home-oven. What about producing 3000 cups?

Maybe that’s a market share they could take. In these changes Print Design started, where the two women had a very specific expertise, but had never run a business before. Now they do prints for the Royal Family in Sweden. With a combination of education, creators and Artists, business, small-scale entrepreneurs and new ideas, Rörstrand factory area has managed to keep the attraction. What is the key to success? ”We have lubricated where lubricate is needed”, is Gunnar Hanssons simple reply. One such grease is, no doubt, money.

Look also at the small Art and design studio In Every Tree, Stockholmbased, but they also have a studio in the old porcelain factory in Lidköping. See a former blogpost from Biella, Italy, where the textile industry met the same destiny. The visit was part of a study visit with a think tank on creative industries in Region Västra Götaland.

This sunny day in Stockholm, people from the music industry gathered at Hotel Rival for the Creators Conference arranged by Swedish Music Information Center, The Swedish Society of Popular Music Composers and Society for Swedish Composers.

The focus was added value in the digital world, the attempt was to lift the question from Intellectual Property Rights to look broader; which way might we go in technical choices, what new business models might we see in the future, and what is the role of the middleman within the music industry? Mark Fischlock, the moderator for the day, early on stated that we seem to have underestimated the digitalization and we have for a long time tried to impose old models in a new system. He got a lot of agreeing nodding from the eight-headed panel, and American Intellectual Property Law Attorney, Bennett Lincoff, was quick in hooking on to this, saying that we need a completely new business model for the music industry that can deal with the challenges imposed by the Internet.

Other things said was things like ”We have to find solutions where money goes directly to the Artist”, ”People are willing to pay if the money goes to the right thing”, ”How do you get a fair deal between the producer and distributor?”, ”There is no interest in pipes, you are interested in the content they are providing”, ”The real problem is the lawyers who seem to be stuck in old structures”, ”Let’s face it: We are all cutting and pasting, we have to be less focused on IP”, ”It’s a difference between free or feels free on the Internet”. Many points were made by legendary manager Peter Jenner (Pink Floyd, The Clash and others), who stressed that the industry needs to change and money go directly to the pockets of the Artists. The distributors, like the record-companies, publishers, just grab too much of the pie and this will, and has to, change. Another important point made was the lack of political interest in digitalization as a whole in Sweden.

A bit of a sad remark is the reminder that the music industry in Sweden has to take a serious look at the equality question. Are we to believe that the talented, brilliant, famous musicians, singers, composers, and directors of organizations in this field are only men? In today’s Stockholm paper Dagens Nyheter an article put the light on the music industry being very male-dominant, while among the theatre institutions things have changed. A few years ago a survey showed theatre institutions to have almost only men as directors, something that now had changed to a 50-50 percent men and women in top positions. For everyone who read today’s paper and then went to the conference, sadly got the situation in the music field confirmed. In each panel of eight people, only one in each was a woman. Maybe the Internet and new models in distribution may have an impact on changing this male domination, letting young talented women find alternative ways?

Last September Department of Culture together with Department of Enterprise, Energy and Communications proposed to put around 70 million SEK (around 7 million euro) in developing the cultural and creative sector 2009–2012. The aim is to create better conditions for entrepreneurs within culture to develop their business ideas (for Swedish readers look here). Exactly how this will be done is still shrouded in mystery. As it seems it will be done in dialogue on an institutional level. But where are the actual cultural entrepreneurs?

In Region Västra Götaland about the same has been proposed by the Secretariat of Culture together with the Regional Development Secretariat (Trade, business and industry development). An action plan has been developed with ideas on how to work with enterprise development within the cultural field.

One idea, on both state and regional level, is that first of all you need to train business coaches in cultural and creative industries in how this field works. The thought is that money is already put into support like incubators, mentoring, coaching to small and medium enterprises, but these hardly ever reach the cultural entrepreneur. A good thought. Of course this support should also encompass the cultural field. But why hasn’t it so far? Well, basically since all the requirements and methods for support, coaching and mentoring are built on the traditional industry. The thought that other conditions and circumstances might be claimed in the cultural field, is often met with a sigh: ”Oh, those Artists think there are so special!”. It’s based on a thought that Artist consider themselves as an elite with very special conditions, a notion also found in the report from the Committee of Inquiry on Cultural Policy last year.

It leads to two thoughts. One is that if Artists find that there are specific conditions in running a business within their field, if this is their notion, the only way to handle it must be to find out what bearing it has. The other is that business coaches easily falling into the argument that there is no difference running a cultural business than running something in other areas have probably never taken the time or effort to seriously analyze how it works running your own business within culture.

Just step into any Art Exhibition Hall in any country, like the exhibition now running at Röda Sten by Artist Sislej Xhafa. Sit down in front of his gigantic sculpture of Italian Prime Minister Berlusconi and reflect on: What is the business model behind this Artist? What is the product he is selling? Could he live on that as a business idea, and if not, what are relevant questions and suggestions to help him find ways to live on his Art?

Nätverkstan has the assignment from Region Västra Götaland together with other partners within culture, to put together a program; training business coaches on how the cultural and creative industries work, and how cultural entrepreneurs run their organizations or businesses. We will keep the readers posted on how this will work out.

Devdutt Pattanaik has the fantastic titel of being Chief Belief Officer at Future Group in Mumbai, India. His idea is to look through the lens of myths to understand our different ways of thinking in business. The logic of behaviour in decision making, relationships with customers and stakeholders, are done differently depending on beleifs and myths. Not suprising, but the base of many misunderstandings in cooperations between East and West, Indian and western companies.

Which is the better way of running business? To try to answer this, Mr Pattanaik answer, is leaning towards fundamentalism. This can’t be answered. But realize, his point is, that your truth is a subjective truth and will be different for other people with other backgrounds and myths. It affects not only the relationship with other business colleagues, but also the market behaviour, customers, business ideas and so forth. Understanding this is fundamental in running business.

The seminar is posted on ted.com.

I was stunned with what the government official was saying. I had to hear it referred by another person before I believed it.

The workshop days on the topic ”The Economy of Creativity” started with a TV-show with well-known actor and journalist John Sibi-Okumu as the presenter. Invited to the panel were celebrities from Kenyan business and creative life. Hip-hop artist Nameless shared panel with business man Manu Chandaria,TV-personality Dan Ndambuki known for his very popular show ”Churchill Live”, a representative from the Rugby team, Anders Öhrn from Swedish Institute and the governmental official. It was a talk of the economy of creativity, obstacles and possibilities for creative industries in Kenya, the relation between culture and business life. The governmental official said that a cultural policy is coming and a national endowment for the Arts will be in place, something very welcomed by the Artists in the audience although many afterwards told me that they heard this so many times. And as she talked she was addressing problems in the field, and she explained the problems with something like: ”People have an attitude problem” and ”this needs to be changed”. People have an attitude problem? A clip will be on youtube soon, so let’s check if she really said this.

After the show, mainly cultural entrepreneurs and some representatives from business life gathered on a one and a half day workshop to discuss how cultural entrepreneurs and investors could empower each other. The thought was that business life needs the creative industries, as well as the other way around. After long and intense discussions and the full commitment of participants acting as investors investing money in cultural projects, it was quite obvious that venture capital and cultural projects and businesses have difficulties finding each other. Investors will not find the opportunities they are looking for in these projects and Artists’ might not be interested in this sort of capital. They just don’t make enough profit to be interesting for the investor and the major drive for the Artists is not profit, but meaning. For a few it might be a way, and for them it would perhaps be interesting to build bridges, but for the majority this is not a solution. It is important, all-the-same, to learn from each other and there are benefits for both business and cultural field to interact more, was a thought from the conference.

On the evaluation after the workshop, a few conclusions were drawn to strengthen the creative industries and the awareness of the same. Maybe not so new, but even more strongly:

1. Strengthen cultural entrepreneurs and professional Artists with management tools and other similar skills. Education, workshops and training is needed.

2. Strengthen the creative field as a sector through better organization and structure.

3. Promote the creative industries and show the potential for other fields. Raise awareness with businesses and investors.

The workshop was funded by Swedish Institute and Strömme Foundation, support from the Swedish Embassy in Nairobi,  in the project ”Empowering Creators and Investors” run by Pratik Vithlani in cooperation with GoDown Arts Centre and Nätverkstan. Read more under category ”Kenya” on the side on this site.

Expectations were high when we started the workshop on ”The Art of living on Art” with visual artists, theatre people, a writer and dancers and choreographers in Nairobi, Kenya. How do I do to be able to do what I like most? How do you as an Artist to balance the business and the artistic side? How do you find ways to sustain your artistic work? How can you find the missing link between production and the market? Open a window to see new things?

We start quite frankly. We don’t have any answers. There are not any quick fixes you can follow that will solve all the obstacles or solve how to live on Art. You have the answers yourself. What we do is putting up the room for reflection and a structured way to reflect and think of where you are, your obstacles, how to get past these, your future ideas, how to deal with changes.

Eleven professionals within the Artistic field gathered to go through this process for two intense days. It’s interesting to see that Artist from different contexts as Sweden, Turkey, Georgia, India and Kenya have so much in common. The obstacles, difficulties and challenges put forward are very much the same, although the contexts are so different.

The workshop in Nairobi was organized by GoDown Art Center in cooperation with Nätverkstan. Read more about ”The Art of living on Art” under the catogeory with the same name.

After the opening speeches of the conference ”Creative Entrepreneurship and Education in Cultural Life”, the poet Marc Kelly Smith took the floor. He is best known for founding Poetry Slam in 1987, a new presentation and reading style of poetry now spread around the world. Is he an entrepreneur, he asks himself and the audience, before he changes into one of the characters in ”Wilderness”,  a poem written by American (and on-and-off Chicago-based) writer and poet Carl Sandburg. He performed ”Chicago”, another poem by Sandburg, and also a piece by the English poet D.H Lawrence.

Three intense conference-days going from theoretical discussions and reflections to practical examples from USA and Europe in workshops and seminar sessions, as well as study visits were included in the conference, arranged by Columbia College Chicago and Encatc in Chicago on July 16–18. The main topic – if and how artistic education should include entrepreneurial skills – were tossed and turned over the days. The participants, professional educators and artists from many different countries, shared their experiences and expertise. Many examples were put forward, where management skills, career planning, project planning was part of the curricula, a trend that goes well into today’s discussion of entrepreneurship. The question of cultural economy was pursued; both the perspective of the impact of culture and art to the economy in society as a whole, something put forward by many studies; and the economy for Artists and how these professionals could build a sustainable economy on their profession.

Conference programme can be downloaded here: program_pdf.